Haute 100 San Francisco Update: Larry Ellison

Our Haute 100 list details the accomplishments of the most influential people in each of our markets—Miami, New York, Los Angeles, and San Francisco. These people continue to make moves, so rather than waiting for the next Haute 100 issue to come out, we thought we’d provide you with regular updates on those Haute 100 members who are making headlines. Larry Ellison opened Oracle Corp.’s OpenWorld this weekend at the Moscone Center with an 11 percent increase in attendees over last year.

Larry Ellison

Category: Billionaires

Company: Oracle

Industry: Software

What Made Him Haute: We can sum up his haute factor in one word: Oracle. The billionaire entrepreneur is CEO of the software company and counts the likes of Steve Jobs as a weekend pal. Another way to impart the magnitude of Ellison’s hauteness: he ranked No. 4 on Forbes‘ list of world billionaires in 2009 with an estimated net worth of $22.5 billion. He is also an avid yachting enthusiast and owner of a 453-foot superyacht called the Rising Sun as well as a 90-foot trimaran. His BMW Oracle Racing team, representing the Golden Gate Yacht Club, brought the America’s Cup back to the states in February 2010.

What Makes Him Haute Now: Running through Sept. 23, Oracle OpenWorld, the world’s largest information technology event, will be a forum for better business results featuring keynote speakers, such as Ellison himself, leadership seminars and networking events. Through networking and innovative learning, enterprises around the world will experience technology in action. Besides powerful keynote speakers, a concert featuring the Black Eyed Peas and Mark Hurd’s first public appearance since becoming an Oracle employee, this year’s OpenWorld can attribute the addition of a JavaOne conference and a recovery in corporate travel to the surge in attendees. OpenWorld contributes to about 1 percent of San Francisco’s total tourism revenue, the city’s biggest industry.