PERICURA 2.0: An Experiential Beauty Pop-Up For NYFW At Moxy Times Square

Photo Credit: Michael Fragoso
Starting on Saturday, February 10th, Moxy Times Square and famed Japanese performance artist and DJ Alice Longyu Gao are transporting NYFW-goers to a Japanese world of pop-culture and beauty.
The pop-up, PERICURA 2.0, is an experience in and of itself and a first of its kind in New York City. The room and its accents are completely pink and feature Harajuku themed beauty and art installations, including a Omikuji Fortune Cookie Shelf complete with waving cats and 400 pink fortune cookies.
Alice brings her beauty bar to life through signature makeup looks, artistry, and workshops from some of the beauty world’s most sought-after artists, including celebrity hair stylist Kahh Spence of Kahh’s Shojo Manga Hair Station, Mei Kawajiri of Mei’s Princess Nail Station, and Japaanese celebrity stylist Etsuna Otsuka of Etsuna’s Harajuku Apparel Atelier.

Photo Credit: Michael Fragoso
Click here for more information on pricing and packages.
Location: Moxy Times Square 485 7th Avenue (at 36th Street) New York, NY 10018
Related Articles
Banyan Tree Higashiyama Kyoto: Kyoto’s Most Serene New Luxury Hotel
High above Kyoto’s historic Higashiyama district, surrounded by bamboo groves, ancient temples, and forested mountain slopes, stands one of Japan’s most captivating new luxury hotels. Opened on August 1, 2024, Banyan Tree Higashiyama Kyoto is the first Banyan Tree property in Japan and has quickly become one of the city’s most sought-after luxury retreats. Nestled […]
Cala Bennati Is Positioning Itself as the Defining Prosecco Brand for a New Generation of Celebrations
As National Prosecco Day arrives, Cala Bennati continues building momentum through luxury experiences, premium Italian winemaking, and lifestyle appeal.
Jon-Paul Wheatley’s “Badly Drawn Ball” Arrives Among Miami’s Most Luxurious Shopping
A soccer ball has taken over one of Miami’s most glamorous shopping destinations, and it might just be the most thoughtful one you’ve ever seen. Photo Credit: World Red Eye Bal Harbour Shops unveiled “12 Pentagons” on Wednesday evening, a multi-week immersive art installation by British multidisciplinary artist and football designer Jon-Paul Wheatley. The launch […]
Inside World Gin Week: The Global Celebration Bringing Gin Lovers Together Across Five Continents
World Gin Week 2026 brings together 36 bars across 10 countries for a global celebration of gin. Get all the details here.
The Hautest Summer Wedding Guest Dresses of the Season
Whether you’re attending a formal black tie wedding or looking for a beachy destination look, the best summer wedding guest dresses await.
The On x Loewe Collaboration Just Keeps Getting Better and Better
On and Loewe have been creating some of the hottest sneakers around town, and the latest installment of its ongoing collaboration is no different.
Latest Stories
Trending Articles
Related Articles
Banyan Tree Higashiyama Kyoto: Kyoto’s Most Serene New Luxury Hotel
High above Kyoto’s historic Higashiyama district, surrounded by bamboo groves, ancient temples, and forested mountain slopes, stands one of Japan’s most captivating new luxury hotels. Opened on August 1, 2024, Banyan Tree Higashiyama Kyoto is the first Banyan Tree property in Japan and has quickly become one of the city’s most sought-after luxury retreats. Nestled […]
Cala Bennati Is Positioning Itself as the Defining Prosecco Brand for a New Generation of Celebrations
As National Prosecco Day arrives, Cala Bennati continues building momentum through luxury experiences, premium Italian winemaking, and lifestyle appeal.
Jon-Paul Wheatley’s “Badly Drawn Ball” Arrives Among Miami’s Most Luxurious Shopping
A soccer ball has taken over one of Miami’s most glamorous shopping destinations, and it might just be the most thoughtful one you’ve ever seen. Photo Credit: World Red Eye Bal Harbour Shops unveiled “12 Pentagons” on Wednesday evening, a multi-week immersive art installation by British multidisciplinary artist and football designer Jon-Paul Wheatley. The launch […]
Inside World Gin Week: The Global Celebration Bringing Gin Lovers Together Across Five Continents
World Gin Week 2026 brings together 36 bars across 10 countries for a global celebration of gin. Get all the details here.
The Hautest Summer Wedding Guest Dresses of the Season
Whether you’re attending a formal black tie wedding or looking for a beachy destination look, the best summer wedding guest dresses await.
The On x Loewe Collaboration Just Keeps Getting Better and Better
On and Loewe have been creating some of the hottest sneakers around town, and the latest installment of its ongoing collaboration is no different.
Subscribe to Haute Living
Receive Our Magazine Directly at Your Doorstep
Embark on a journey of luxury and elegance with Haute Living magazine. Subscribe now and have every issue conveniently delivered to your home. Experience the pinnacle of lifestyle, culture, and sophistication through our pages.
Haute Black Membership
Your Gateway to Extraordinary Experiences
Join Haute Black and unlock access to the world's most prestigious luxury events