Reese Witherspoon Hosts Draper James Atlanta Opening Party

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Just in time for the holidays, Hollywood A-List actress and now lifestyle brand creator Reese Witherspoon celebrated the opening of her latest Draper James store location in Atlanta. This is the fourth brick-and-mortar store for Reese’s Southern-inspired fashion and lifestyle brand Draper James.

Reese Witherspoon at her newest location for Draper James in Atlanta
Reese Witherspoon at her newest location for Draper James in Atlanta

Photo Credit: Ben Rose

Hundreds of VIPs gathered in anticipation to shop the growing brand’s fun and flirty fashion and accessories as well as adorable home gifts and decor. Always the gracious southern host, Witherspoon, most recently lauded for role in HBO’s Big Little Lies and her upcoming A Wrinkle In Time co starring alongside Oprah, was all smiles at the party where she donned a special edition Draper James dress that is currently for sale online (for a very limited time). Fellow actress and friend Amy Smart lent her support and attended the party wearing the adorable Draper James Penguin Dress.

Actresses Amy Smart, Reese Witherspoon
Actresses Amy Smart, Reese Witherspoon

Photo Credit: Ben Rose

Draper James VIP Grand Opening Event Hosted by Reese Witherspoon
Draper James VIP Grand Opening Event Hosted by Reese Witherspoon

Photo Credit: Ben Rose

Along with Atlanta’s fashion elite, and of course her fellow actress Amy Smart, SPANX founder Sara Blakely and author Emily Giffin were also there to celebrate and were dressed head to toe in their very own Draper James.   

Emily Giffin, Reese Witherspoon, Sara Blakely
Emily Giffin, Reese Witherspoon, Sara Blakely

Photo Credit: Ben RoseHaute Living got a chance to chat with the gorgeous and glowing Witherspoon who gracious and filled with energy. Excited about the store opening in Atlanta (one of her fave Southern cities), she showed us some of her current DJ favorites- most of which were the fun, flirty dresses. In particular, she pointed to this striking red lace number on a mannequin, called The Blooming Lace Dress.  Below, Reese Witherspoon dons this same lacy design in front of her Christmas tree.. To order one of your own click  here, before they sell out. 600x600

 About Reese Witherspoon’s Southern-Inspired Brand

Perfect Day Photos Event

Draper James, located at the Shops Around Lenox, offers an array of the adorable collection that ranges from party dresses and great sweaters to fun totes and home accessories featuring Reese’s favorite “Southernisms” like “Y’all” . The store offers fun and flirty colors and the design evokes thoughts of a grand estate or the best sorority house. The store was designed by Interior Designer Mark Sikes and features ready-to-wear, accessories and home products in a variety of seasonal prints and fun Southern sayings. Perfect Day Photos Event

 
With the brand continuing to gain popularity across the country (she has collaborations with Nordstrom and many others), we can’t wait to see what 2018 has in store (literally) for Draper James and Reese Witherspoon. One of her latest collaborations is with Crate & Barrel and features some adorable hostess gifts. Check out more about this partnership here.
“We are honored to work with Reese, who expresses so many of the best qualities of our brand— style, warmth, and optimism,” said Crate and Barrel President Steve Woodward. “Reese has shown the world she has an eye for design, and we’re thrilled for her to showcase that as an ambassador for the company. Reese truly brings the unique Crate and Barrel experience and spirit to life.”  Along with the holiday gifts, the two brands have plans for spring and summer creative collabs. 
Also, be on the lookout in the spring for a capsule “Mommy & Me Collection” which is a partnership between Witherspoon and a talented group of designers at SCAD. In fact, the day of the opening, Witherspoon was presented with the prestigious  Étoile award from SCAD’s President Paula Wallace.The collection will makes its debut at SCAD FASHWKND in May 2018.
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