News | January 29, 2010

Emma Watson Creates Clothing Line

News | January 29, 2010

By Jillian Lobato

Harry Potter star Emma Watson is broadening her horizons, tapping into the fashion industry. You might have seen her face in recent Burberry ads and walking the red carpet, but now she has decided to collaborate with People Tree, a UK-based fashionable Fair Trade company. This retailer works with Fair Trade to produce ecologically sound designs. Now, Emma is adding her style and fair by designing a collection of casual and comfortable clothes for both men and women, including T-shirts, dresses, woven skirts, shorts, knits, and trousers. The pieces are embellished with phrases like, “I’m not toxic,” and “Please don’t panic. I’m organic.”

“I think young people like me are becoming increasingly aware of the humanitarian issues surrounding fast fashion and want to make good choices but there aren’t many options out there,” said Watson. Her collection will also include hand-crafted and recycled accessories, as well as some home décor pieces. Her collection will be available through People Tree and ASOS next month.

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