London luxury hotel, the Bulgari Hotel & Residences, is joining a list of high-end properties that will donate 10% of all movie industry bookings for its digital cinema and presentation suite to the Cinema and Television Benevolent Fund (CTBF) charity.
After officially naming its state-of-the-art digital theater after British filmmaker Richard Attenborough, the Bulgari Hotel & Residences announced that they will give 10% of industry bookings to CTBF. Scheduled to open in London’s swanky Knightsbridge district this week, the hotel’s digital cinema features room for 47 guests.
The U.K. Film Distributors’ Association president, David Puttnam, said, “It is entirely appropriate that the Bulgari’s commitment to supporting the industry’s own charity, the CTBF, reflects Attenborough’s own spirit for giving. As a new and prestigious West End hotel in one of the most vibrant and exciting cities in the world, the Bulgari’s initiative may also act as a springboard for others to follow.”
Source: Hollywood Reporter