Star-Studded Parties of Super Bowl XLIX: An Inside Look

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Tom Brad and Gisele Bundchen celebrate post-Super Bowl
Tom Brad and Gisele Bundchen celebrate post-Super Bowl

Photo Credit: Gisele Bundchen/Instagram

Phoenix was abound with celebrities and excitement in the weekend leading up to the New England Patriots’ 28-24 win over the Seattle Seahawks at Super Bowl XLIX. 

There were football-focused shindigs galore, including DIRECTV’s fifth annual DIRECTV Super Saturday Night, featuring a performance by Rihanna with special surprise guest Kanye West. The event, co-hosted by Mark Cuban’s AXS TV and Pro Football Hall of Famer, Michael Strahan, has become known as the crown jewel of Super Bowl parties. The invitation-only event was held inside DIRECTV Super Fan Stadium at the Pendergast Family Farm in Glendale, Arizona’s Sports and Entertainment District, across from University of Phoenix Stadium in Glendale, the site of Super Bowl XLIX. Attendees included the likes of 2 Chainz, Aaron Paul, Afrojack, Andrew Luck, Bobby Farrelly, Chace Crawford, Chrissy Teigen, Forest Whitaker, Gavin Newsom, Jerry Jones, John Legend, Kim Kardashian WestLane Garrison, Mark Cuban, Mark Sanchez, Michael Strahan, Nick Jonas, Nina Dobrev, Steve Tisch, Tony Romo and Wiz Khalifa.

DIRECTV also threw its first-ever Super Fan Festival at the Pendergast Family Farm across from University of Phoenix Stadium in Glendale. Thursday night’s festival event featured headliner Calvin Harris playing to an excited crowd in the rain, along with performances by Jason DeruloAlessoMagic!, and Becky G. Friday night’s event headliners Imagine Dragons and Snoop Dogg closed out the DIRECTV Super Fan Festival which also featured performances by American AuthorsIngrid Michaelson and Young the Giant on the HGTV stage. VIP attendees included Fox Sports broadcaster Erin Andrews and retired boxer Evander Holyfield among others.

Supermodels seemed to be a natural fit to host a Super Bowl party. Victoria’s Secret stunners Behati Prinsloo and Lily Aldridge were on hand to welcome guests to Leather & Laces at Super Bowl XLIX at the Bentley Projects Gallery. Guests included Chrissy Teigen, John Legend, Alyssa Milano and Craig Robinson, who were treated to live entertainment from Cobra Starship and Cirque du Soleil.

Speaking of supermodels, another VS stunner, Alessandra Ambrosio, was on hand to celebrate at TAO Takeover Parties at CAKE Nightclub. The fete was also attended by Phoenix Suns teammates Derrick Rose and Joakin Noah and Michael Strahan.

The most philanthropic event of the weekend was the Big Game, Big Give, which raised $1.1 for charity. A musical performance by Jordin Sparks and an evening topped off by fireworks illuminating Camelback Mountain dazzled even celebrity guests including cohosts Michael Bay and Mark Wahlberg, mega-producer/director Jerry Bruckheimer; singer/musician Gavin DeGraw; special guest Maria Menounos; Dancing with the Stars’ Maksim Chmerkovskiy and MLB Washington Nationals’ Bryce Harper, among others. The event set a record in its sixth year becoming the first non-NFL charity to raise $1 million at the Super Bowl.

Hollywood celebs and pro athletes combined star power at ESPN’s The Party, enjoying Super Bowl themed specialty sips curated by CIROC vodka, during the big game weekend in Scottsdale. Jay Cutler, Kellan Lutz, Aaron Paul and Colin Kaepernick were among the guests who enjoyed performances by Charlie XCX and J. Cole at the event.

**Beats by Questlove
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