Located on renowned Michigan Avenue, the new Burberry Chicago flagship store has opened its doors. Exclusive to this Chicago location, the store carries Burberry’s beauty line and samples of Burberry Bespoke.
After a year of construction, the new Burberry flagship store in Chicago has opened its doors expanding from a two-story boutique to a 25,000-square-foot five-story building featuring LED-illuminated chrome and a glass-wrapped iconic check print exterior, according to Chicago Mag. With 15,000 square feet of selling space, the new flagship store includes trench coat-colored stone floors, dark hardwood and high-tech features like “floor-to-ceiling digital walls broadcasting runway shows and iPads to keep the kids entertained”.
There is also a VIP client lounge located on the second floor, a tailor for on-site fittings, a concierge and makeup artists for touch-ups.
The new store also features a Chicago-only exclusive, carrying Burberry’s beauty line and it is the first U.S. location to feature Burberry Bespoke samples in-store. It is the brand’s second largest store in America, after New York, and features the global store design developed by the brand’s chief creative office, Christopher Bailey.
The new store is located at 633 N. Michigan Avenue in Chicago.