On May 28, 2011, at the prestigious shopping mall Hisense in China, more than 30 VIP guest attended a cocktail reception with an intimate and private viewing of the new Audemars Piguet store in Qingdao. The shopping center holds home to many luxury brands including Tiffany’s, Versace, Cartier and Hermes and is becoming the city’s premier destination for luxury goods. This store opening also celebrated the partnership between Audemars Piguet and Highness Company, which is one of Shandong’s leading watch retailers.
At the ceremony were CEO of Audemars Piguet Hong Kong and China Mr. David von Gunten, Vice President of China Mr. Leo Poon, President of Hisense Mall Mr. Zhou Tao and General Manager Ms. Meng Fanzhen, General Manager of Highness Company Ms. Yang Xin. They were also joined by renowned Asian celebrity Mr. Ekin Cheng.