Joe Montana

CATEGORY: Athletes
INDUSTRY: Football

WHAT MAKES HIM HAUTE: Think of the San Francisco 49ers and undoubtedly the name Joe Montana comes to mind. Even some 14 years after his retirement, his impact on the game of football is still felt. Widely considered the greatest quarterback of all time, Montana was the soul of the San Francisco team for almost two decades, leading the 49ers to four Super Bowl games—and winning each one. These days, he is making headlines—and gracing covers of Haute Living San Francisco—thanks to his wine country estate, which first hit the market at $49 million.