A Gucci Love Affair: Haute Living’s Exclusive Editorial Featuring The Gucci Love Parade Collection

“Meet me on Hollywood Boulevard” is how the show invitations announced the event, with envelopes that were sealed with a kiss from Alessandro Michele, as Gucci shut down Hollywood Boulevard for an iconic evening under — and with — the stars to reveal the 2022 Gucci Love Parade collection. Presented as an ode to Michele’s mother, who worked in the film industry as an assistant in a production company and would tell enchanting tales of Hollywood, the collection exemplifies Michele’s own notion of Hollywood. “Mum always told me about it: Los Angeles shines in its own magic, which is timeless;it’s a place that brushes the divinities, becoming a mythology of the possible,” Michele writes in the show notes. From stunning, ethereal lace gowns and floral dresses to dramatic cowboy hats and the brand-new Blondie bag, the Gucci Love Parade weaves a story of desire and romance that underscores the ease of California living.

CREATIVE ANDFASHION DIRECTOR ADRIENNE FAUROTE
PHOTOGRAPHY MARK SQUIRES
STYLING SHALEV LAVÀN
PROP STYLIST ANTONIO BALLATORE
HAIR STYLIST VIRGINIE PINEDA AT THE VISIONARIES USING R+CO
MAKEUP ARTIST SIMON RIHANA FOR ART DEPARTMENT USING LANCÔME
MODELS GRACE FLY, HOPE FLY, SEDONA LEGGE, LONDON KNIGHT AT PHOTOGENICS
FASHION ASSISTANT ORINANA MOTTA
 PHOTO ASSISTANT LIV WAGNER

SHOT ON LOCATION IN LOS ANGELES
ALL CLOTHING AND ACCESSORIES BY GUCCIGUCCI LOVE PARADE COLLECTION

GUCCI LOVE PARADE COLLECTION

GUCCI LOVE PARADE COLLECTION

GUCCI LOVE PARADE COLLECTION

GUCCI LOVE PARADE COLLECTION

GUCCI LOVE PARADE COLLECTION

GUCCI LOVE PARADE COLLECTION

GUCCI LOVE PARADE COLLECTION

GUCCI LOVE PARADE COLLECTION

GUCCI LOVE PARADE COLLECTION

GUCCI LOVE PARADE COLLECTION