Jaeger-LeCoultre Opens the Reverso Stories Pop-Up in Miami With Kevin & Kate Love

Jaeger-LeCoultre opened the doors to its Reverso Stories pop-up in the Miami Design District on May 20, 2026, during a quintessential Miami evening. The Maison welcomed former Haute Living cover stars Kevin Love and Kate Love to celebrate the opening of what is, by any measure, one of the most compelling watch experiences to land in Miami in recent memory. Open to the public through May 31st at Sweet Bird North, 95 NE 40th Street, the pop-up marks a significant moment for Jaeger-LeCoultre in the United States—and a preview of even more to come, ahead of the opening of the Maison’s new boutique in the Design District this summer.

Photo Credit: Jaeger-LeCoultre

The evening also served as the stage for three world debuts. Jaeger-LeCoultre used the occasion to introduce the Reverso Tribute Monoface Or Deco Series, the Reverso Hybris Artistica caliber 179 Pegasus, and the Duometre Heliotourbillon Perpetual in Platinum—three releases that collectively demonstrate the full range of what the Manufacture is capable of, from gem-set Art Deco elegance to skeletonized Gyrotourbillon artistry to platinum perpetual calendar complexity.

Photo Credit: Jaeger-LeCoultre Photo Credit: Jaeger-LeCoultre

Beyond the timepieces, the Reverso Stories exhibition itself unfolds across four chapters—Story of an Icon, Story of Design, Story of Innovation, and Story of Craftsmanship—tracing the Reverso’s 95-year evolution through archival pieces, high jewelry creations, miniature-painted dials, and current collection highlights, including the Reverso Hybris Mechanica caliber 185 with its four dials. A live demonstration of perlage—one of watchmaking’s most meditative decorative arts—gives visitors a rare look at a technique seldom seen outside the Manufacture.

Photo Credit: Jaeger-LeCoultre Photo Credit: Jaeger-LeCoultre

The Made of Makers program adds a cultural dimension that elevates the experience beyond a conventional watch exhibition. Webcomic designer Olivecoat contributes an archive-inspired narrative that retraces the Reverso’s history through a contemporary lens. Digital media artist Dr. Yiyun Kang presents Origin—a large-scale 3D video sculpture commissioned by the Maison, drawing on the Golden Ratio embedded in the Reverso’s design. And at the 1931 Café, 2024 World’s Best Pastry Chef Nina Métayer introduces Splendeur Tropicale—an exclusive Miami creation blending sun-ripened tropical fruits and refined textures, a gourmet smoothie that captures both the city’s golden light and the harmonious proportions of the watch it celebrates.

Photo Credit: Jaeger-LeCoultre Photo Credit: Jaeger-LeCoultre

Ahead of the new boutique’s opening, Jaeger-LeCoultre is also welcoming clients and collectors to The Salon at The Moore Miami, 4040 NE 2nd Avenue, 2nd floor—a private lounge designed for intimate appointments and deeper immersion into the Maison’s universe. Open Monday through Saturday from 11 AM to 7 PM and Sunday from 12 PM to 6 PM.

The Reverso Stories pop-up at Sweet Bird North is open through May 31st, with free admission and approximately 30-minute guided tours available daily. Book in advance or register on arrival at jaeger-lecoultre.com.

The Haute Read

Jaeger-LeCoultre celebrated the opening of the Reverso Stories pop-up at Sweet Bird North, 95 NE 40th Street, Miami Design District, on May 20, 2026, with NBA champion Kevin Love and Kate Love in attendance. The pop-up is open to the public from May 21 through May 31, 2026, Monday through Saturday from 11 AM to 8 PM and Sunday from 12 PM to 6 PM, with free entry and guided tours of approximately 30 minutes. Three new timepieces debuted at the opening: the Reverso Tribute Monoface Or Deco Series (five new models including gem-set cocktail variants in ruby, emerald, and sapphire, a new 18K white gold version, and the smaller Or Deco Solo Tempo), the Reverso Hybris Artistica Calibre 179 Pegasus (limited to five pieces, with a hand-engraved case representing 180 hours of work), and the Duometre Heliotourbillon Perpetual in Platinum (limited to 20 pieces, exclusively showcased during the pop-up). Made of Makers collaborations include webcomic designer Olivecoat, digital media artist Dr. Yiyun Kang, and 2024 World’s Best Pastry Chef Nina Métayer, who introduced the exclusive Miami creation Splendeur Tropicale at the 1931 Café. Ahead of the opening of its new Miami Design District boutique in Summer 2026, Jaeger-LeCoultre is also welcoming clients at The Salon at The Moore Miami, 4040 NE 2nd Avenue, 2nd floor.