Images: Stuart Wilson/Getty Images for Prada
Invitations to the event were shaped like a Miu Miu clutch, according to Fashionista.com, and included a “member’s card tucked inside with a witty set of rules an regulations like ‘start a conversation with a stranger’.” Described by party-goers as “like going to a condensed fashion week rolled up conveniently in one building,” the event included top editors, models, designers, champagne and PR representatives. Fashion icons like Kate Moss, Dita Von Teese, Sharleen Spiteri, Natalie Massenet, Georgia May Jagger and British Vogue Editor-in-Chief Alexandra Shulman were all spotted one night as well.
The party also featured a nightly rotating menu created by chefs Andrew Turner, April Bloomfield and Margot Henderson. Guests could enjoy drinks from one of two bars and there was an outdoor terrace with views and a shop (with shoes, handbags, ready-to-wear and more) located on the top floor of the building. In what was called “The Conversation Room”, Fashionista.com reports “Women’s Tales were screened daily, and several moderated talks were held”.