Living Proof, the award-winning beauty brand, favored by A-Listers such as Blake Lively and Carrie Mulligan is celebrating the launch of Restore, its new breakthrough solution for repairing dry or damaged hair by bringing its Restore the Love Bus to New York City for three full days of events.
The NYC visit kicks off a nationwide Restore 14 Day Challenge to prove that Restore which hits Sephora stores next week, can undo the damage and transform your hair in just two weeks.
Open to the public, guests will experience free hair styling, sampling bars and special product offers and have a chance to get their hands on on a 14 day trial kit. Guest will also have to chance to register for the Restore 14 Day Challenge on Facebook and enter into a sweepstakes to win a transformative vacation to Canyon Ranch.
Living Proof Creative Director and editorial stylist, Tim Rogers, will also be joining Living Proof’s team of elite scientists to provide hair consultations to help create the perfect Living Proof regimen for visitors to the event.
The station will be located at Soho on Friday, May 18th , Meatpacking on Saturday, May 19th and 86th and Lex on Sunday, May 20th.