On March 20, I went to the opening of Growze, a new women’s boutique located on trendy North Larchmont Boulevard. This is the Japanese sportswear company’s US debut and judging by how packed the event was, I’m sure the brand will be quite a success here in the States! Mischa Barton, who looked super cute decked out in Growze, and celebrity stylist Taylor Jacobson hosted the event, and Vanity Fair Oscar Party DJ Daisy O’Dell (also in head-to-toe Growze) provided the soundtrack.
The affordable brand has an edgy-meets-elegant feel to it and includes staple pieces such as skinny jeans and faux-leather pants, as well as flowy tops, skirts, and dresses in an array of fun colors and prints. The brand’s cool Japanese aesthetic is quickly becoming a fashion crowd favorite here in LA- the event was packed with stylists, bloggers and tastemakers! I will definitely be back to shop the brand’s fun fashions!
Marina Monroe is the CEO of Los Angeles based stylehaüs (www.stylehaus.com), the first boutique to apply a ‘members-only’ model to shopping and styling services. Stylehaüs services celebrity clientele, celebrity stylists, and clientele nationwide. Originally from New York City, Marina has over a decade of experience in a variety of fashion fields, including retail management, public relations, styling and product design. Follow her on twitter@MarinaStylehaus
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