Watches à la Mode

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The 80s can almost be considered the start of the “time is money” mindset. So it makes sense that luxury watch brand Hublot has teamed up with one of the greatest bands to survive that decade—Depeche mode—to create 12 new timepieces featuring the artwork from the band’s studio albums.

And these aren’t just ordinary watches; they are being marketed as “boxed sets,” complete with the original timepiece, a deluxe vinyl version of the album depicted, a USB key with a digital edition of the album, the original album with a gold framed CD, and a photo signed by all group members and album contributors, including Vince Clarke and Alan Wilder. From February 8 to February 24, Depeche Mode fanatics and watch aficionados alike can bid for the exclusive timepieces on the band’s website, and proceeds will go to Teenage Cancer Trust. Time really is money!

If the watch isn’t enough to satisfy your need for all-things-Depeche, head to London on February 17, when the band will open up the 10th season of concerts organized by the Teenage Cancer Trust. The season also includes shows by Them Crooked Vultures, Suede, Noel Gallagher, and others.  The Depeche Mode show is already sold out, but, hey, those in the know can always find a way to get their hands on tickets. Move quickly; it won’t be long before the watches are sold out as well.

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