Plastic Surgery In The Pandemic: Trends This Year In Aesthetic Medicine

Dr. Sachin M. Shridharani is a Harvard-educated, Johns Hopkins, trained, renowned, board-certified plastic surgeon based on Manhattan’s famed Fifth Avenue and the founder of LUXURGERY - The confluence of luxury and aesthetic surgery. His firm commitment to excellence has earned him several global accolades. Dr. S has authored over 200 publications and abstracts and is recognized as an international authority on aesthetic plastic surgery treatments and techniques. Dr. Shridharani serves as an international Global Thought Leader/Key Opinion Leader and has lectured to colleagues on nearly every continent. He serves as a Principal Investigator for clinical trials. Dr. Shridharani is frequently featured in national media outlets including The New York Times, New York Post, Cosmopolitan Magazine, Harper’s Bazaar, NBC, FOX, and ABC. Dr. Shridharani serves as the cosmetic surgery expert and is a recurrent contributor on the topic of plastic surgery and beauty for Haute Beauty. 

Haute Beauty expert Dr. Sachin Shridharani discusses aesthetic trends during the course of the pandemic revealing the most requested procedures by his patients.

aestheticPhoto Credit: ShutterstockHow have you seen aesthetic trends shift over the course of the pandemic?

Over the course of the pandemic, we’ve surprisingly seen an all-time high in patients seeking surgical procedures, ranging from facelifts to significant body contouring procedures. This phenomenon could be tied to social distancing measures which have decreased travel for work or personal reasons, limited social interactions, and allowed for more flexibility to work from home, creating a unique opportunity for patients to undergo surgical procedures and take the time they need to recover in the privacy and comfort of their homes. Our practice has also seen a surge in demand for non-surgical treatments, especially injectables. With the recent launch of QWO, the world's first injectable treatment for cellulite, we've seen a huge surge of interest from patients in these skin-smoothing, dimple-eliminating treatments.

What non-invasive procedures have been in demand with your patients?

Since QWO's launch, earlier this year as the world's first injectable cellulite treatment, cellulite-targeting, and skin-smoothing procedures have been all the rage with our patients. We’ve also been seeing more patients request non-surgical chin and jawline contouring procedures using injectable dermal fillers and Kybella.

Following a thorough consult and assessment, individualized treatment plans are curated to target the unique nuances of each patient’s anatomy and create even better aesthetic results. With the approach of bikini season, non-surgical buttocks rejuvenation treatments have become increasingly popular in recent months. Using QWO to smooth over any cellulite and skin dimpling irregularities and Sculptra to volumize and contour the shape of the buttocks has been a perfect partnership for non-surgical buttock rejuvenation.

SculptraPhoto Credit: ShutterstockThe results of injectable treatments are highly dependent on the technique and skill of the injector. These are key factors in creating high-quality results. LUXURGERY was fortunate enough to be involved in three of QWO's clinical trials, so we've worked with the product long enough to see amazing improvements in skin dimpling irregularities and cellulite reduction.

What surgical procedures have been in demand with your patients?

We've been seeing a lot of surgical patients seeking body contouring procedures. More specifically, we've been using a lot of Renuvion (J-Plasma) with our liposuction cases or as a stand-alone treatment for patients seeking skin tightening with less aggressive and invasive excisional procedures.

How have you seen the medical aesthetics industry evolve over the past decade?

A decade ago? Easy. Many of the treatments that we know and love today, didn't even exist ten years ago. It’s an incredible time to be in aesthetics with the introduction of new technologies that have novel capacities to treat complex aesthetic issues with minimal scar footprint on the body. LUXURGERY is committed to advancing the field of aesthetic medicine, whether that be by conducting clinical trials for cutting-edge research or contributing to the world of academia.