LA Creamery to Open 20 Locations in Middle East
Images: LA Creamery
After expanding to three locations in less than a year, LA Creamery is taking their empire to the Middle East with plans to open between seven and ten ice cream shops in the next few years, and even more over 10 years.
LA Creamery is in the process of signing a major deal with the Tourism Development and Investment Company, based in Abu Dhabi. Owned by the royal family, TDIC would license LA Creamery’s name in order to open between seven and ten ice cream shops in the next few years in the Middle East. The deal is expected to be finalized early in 2012 and over 10 years time, the agreement commits to open 20 locations.
LA Creamery owner, Brad Saltzman is positive about the deal, saying, “After months of negotiations, we finally found a kitchen in Abu Dhabi to prepare the ice cream to our recipes. The Director of F&B of the entire TDIC is flying out next month to meet with us…”
Committed to creating ice cream in a responsible and true manner, LA Creamery is the first ice cream shop in Los Angeles to use Straus Family Farms organic dairy to create their product. They view ice cream as a true art form and their flavors rarely have more than 5 ingredients, they don’t use preservatives, hormones or antibiotics and nothing artificial is added. They also make each of their sauces, toppings, cones and baked goods from scratch by hand every day.
Source: Los Angeles Eater
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