Moxy East Village Opens And Embraces Rebellious Spirit Of Historic Neighborhood
Like all Moxy Hotels, the new Moxy East Village location has its own personality, history and identity. Situated in the heart of of the iconic East Village where rock ‘n roll, renegade art, LGBTQ+ activism and generations of immigrants all merged to give birth to American counterculture, the hotel embraces its rebellious neighborhood, giving way to a new era of class and style.
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With interior design by Rockwell Group and architecture by Stonehill Taylor, Moxy East Village is conceived as a vertical timeline, drawing inspiration from various eras in East Village history, from the earliest settlers to the punk era to today. Interior design is inspired by urban archaeology, with the hotel’s 13 floors loosely conceived as homages to different eras in the East Village’s past and present, as well as its future. Three check-in kiosks just inside the entrance are assemblages by local artist Michael Sanzone, made from found objects and materials. Behind the kiosks, striped tapestries hang on the walls and bleed onto the floors. Their alternating bands of graffiti and graphics recall shredded layers of wheat-pasted posters—the kind you might see peeling off a downtown building façade.
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The rooms are cleverly designed to maximize space and allow guests the flexibility to adapt the room to their needs. Queen Rooms, Double and Quad Bunk Rooms all include oversized industrial-style windows for abundant natural light with some south-facing rooms boasting views of the Freedom Tower and other downtown skyscrapers. Suite Jane, an entertainment suite features modular seating, a boardroom/dining table, wet bar, multi-media lounging area—and in case sleeping is on the agenda, an adjoining Queen Room with a unique round bed. Each room contains a specially commissioned piece by New York artist Xan Padrón featuring time-lapse photographs of New York City dwellers walking past specific locations in the East Village.
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Following in the steps of its predecessor properties, Moxy East Village is home to several food and beverage concepts by Lightstone, which has once again teamed up with Tao Group Hospitality who oversees the four brand-new dining and drinking venues at Moxy East Village that offer a multitude of scenes all under one roof.
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Alphabet Bar & Café, situated in the lobby, serves as the social heart of Moxy East Village, comprising a bar, terrace, co-working lounge, and meeting studios that seamlessly transition from day-to-night. The seating includes plush sofas and swinging chairs; a Skee-Ball game provides a hit of nostalgia for the arcade era. An interactive real-time graffiti installation lets guests use a tablet to draw their own tag or sketch a bit of street art, like a latter-day Basquiat or Haring and see it projected on the wall. The iconic Strand Bookstore will have a cart in Alphabet Bar offering free books, and nearby Academy Records will offer free vinyl LPs and curated collections so guests can listen to the sounds of the East Village’s past, present and future—to play on a retro turntable, provided in-room on request. The café serves an all-day menu of custom artisanal brews by Intelligentsia Coffee, freshly baked goods, composed salads and seasonal panini and tartines.
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The centerpiece of Moxy East Village is Cathédrale, a French-Mediterranean restaurant conceived by Tao Group Hospitality Chef and Partner Ralph Scamardella, in collaboration with Executive Chef Jason Hall. As diners descend from the lobby—via a staircase that resembles a fire escape between two East Village buildings—they’ll feel like they’re discovering an abandoned architectural treasure. That’s thanks to the show-stopping Rockwell Group-designed main dining room—a triple-height space covered by Italian artist Edoardo Tresoldi’s dramatic wire mesh sculpture that looks like the apparition of a grand domed ceiling. Named by Forbes as one of the 30 most influential European artists under 30, Tresoldi is revered for his installations in public spaces, including Etherea at the 2018 Coachella Music Festival. His ethereal sculpture for the ceiling of Cathédrale pays homage to the interior of the Fillmore East, once known as the “Church of Rock ‘n Roll.” The delicate yet monumental sculpture, called Fillmore, is made from Tresoldi’s signature wire mesh and floats above the main dining room, creating a dramatic dialogue with the restaurant’s architecture. Tresoldi describes Fillmore as “an “architectural precious wreck” and a “tribute to the legendary cultural background that influenced not only New York’s culture but several generations worldwide.”
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Under Cathédrale’s soaring, 26-foot ceilings, the space includes a blue-tiled, open-hearth kitchen hung with copper pots and equipped with a rotisserie grill. An outdoor dining terrace, with a retractable roof, also feels like a hidden surprise—channeling the improvised backyard gardens tucked behind many East Village restaurants. The Poster Room, a private dining space that seats up to 26, immerses guests in the psychedelic rock era, its walls and ceiling lined with backlit screen prints of vintage concert posters from the Fillmore East. Cathédrale brings elemental cooking and a poised French-Mediterranean sense of hospitality to its striking setting. The menu is focused on well-prepared but simply arranged dishes that pay quiet deference to the cuisine of Southern France with traces of Italy, Spain, and Greece.
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Located on the lower level, adjacent to Moxy East Village, Little Sister is an intimate, seductive, sophisticated lounge—an update from the underground clubs that defined East Village nightlife in the 1990s. Its clandestine, cavern-like feel is enriched by jewel-toned velvet sofas and plush banquettes, embossed leather accents, a glowing copper DJ stand and a mirrored-copper bar illuminated by an overhead bank of backlit whiskey bottles. Wood-clad, barrel-vaulted ceilings evoke a hidden underground chamber where whiskey might have been stored in the bootlegger era. Legendary doorman Wass Stevens will conspire to create an exclusive, in-the-know vibe at the ropes.
Opening in Spring 2020, the rooftop bar is designed to resemble a coveted New York City backyard garden, with strung garden lights, abundant foliage, and colorful patio furniture. A retractable roof allows the bar to be used in all seasons. Behind the bar, liquor bottles will be displayed in stacked plastic milk crates—not unlike those you’d spot on an East Village sidewalk. On one wall, interlaced with crawling ivy, will be a mural that overlays a map of the area with images from the neighborhood’s musical and artistic history. The venue will be available for private events and hotel programming before its official debut.