Joan Hornig

Wall Street Guru turned jewelry designer, Joan Hornig, believes, you can lead people to philanthropy, but only a very special incentive can make charity second nature to them. A former fund-raiser from Harvard, who spent two decades in the financial world consulting to hedge funds, Hornig has designed stunning pieces in 18-karat gold, sterling silver and various precious stones, under the trademark Philanthropy Is Beautiful, since 2003. Prices range from $500 to $16,600, and 100 percent of her profits go to various charities, which she has thus far raised almost a million dollars for. An initial partnership between Hornig’s foundation and Bergdorf Goodman, where a vitrine of her designs fronts on a busy path in the jewelry department, and has since expanded to SABBIA Fine Jewelry Located inside The Ritz-Carlton Key Biscayne, and Neiman Marcus in Palm Beach.