News | August 31, 2024

Novak Djokovic Is Aman’s First Global Wellness Advisor

News | August 31, 2024

Aman

Photo Credit: Aman

Luxury hotel group Aman has aligned itself with Novak Djokovic, and this week announced the tennis legend as its first Global Wellness Advisor. Entering a multi-year partnership, Djokovic will bring his decades of success to the partnership, enhancing Aman’s guest wellness offering through exclusively designed programs and events that draw on his mental and physical wellbeing experience both on and off the court. In addition, he will have an adversarial role with Aman Essentials, specifically focusing on future product development and extensions of the brand, as relates to wellbeing.

Aman

Photo Credit: Aman

 

Amanjiwo, Indonesia

The winner of the most Grand Slam titles in the history of men’s tennis, Djokovic has consistently demonstrated his dominance in the sport on an international stage. His relentless pursuit of excellence, mental resilience and exceptional skill set him apart as a true icon of the sport. A world record holder for the greatest number of weeks at World Number 1, his journey extends far beyond tennis success with his dedication to fitness, innovative training techniques and strategic play having inspired countless athletes worldwide, bringing a new dimension to the game. Most recently, he achieved a career ‘Golden Slam’ by winning the Olympic Gold Medal at the Paris 2024 Games.

Aman

Photo Credit: Aman

 

Amanyara, Turks & Caicos

The partnership with Aman will grow and develop year on year, with early plans across the brand’s properties including (but not limited to); special events for Aman Club and Residence owners; annual hosted wellness retreats; and specially curated programs available to guests year-round.

Aman

Photo Credit: Aman

 

Amanruya, Turkey

“To remain competitive at the highest level, over an extended time period, demands far more than skill,” Djokovic shared in a statement. “Over the years, I have cultivated a comprehensive daily wellness routine, combining mental health, nutrition and fitness, that has enabled me to achieve sustained success both on the global stage and in my personal life. Sharing those learnings with Aman guests will be both a privilege and a pleasure.”

Aman

Photo Credit: Fatih Aktas /Anadolu via Getty Images

 

Djokovic in action against Radu Albot (not seen) of Moldova during Men’s Singles First Round match on Day One of the 2024 US Open at the USTA Billie Jean King National Tennis Center in New York

A further merger of leading voices in Aman’s wellness space, the advisership follows the successful appointment of Maria Sharapova as an Aman Global Wellness Ambassador in 2023. As part of Aman’s wellness programming, Sharapova, also a tennis legend, is set to host Building Resilience: A Maria Sharapova Retreat at Amanzoe in Greece from 23 – 26 September, while her exclusively curated, half-day Strength and Recovery programs is currently available as part of Aman New York’s daily spa programming.

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