In a city where the pace never slows and the air isn’t always pristine, a breath of fresh air is more than a luxury; it’s essential. That’s why The Class, NYC’s cult-favorite movement studio known for its emotionally charged, music-fueled workouts, is teaming up with global air wellness leader Blueair to ensure every inhale inside its flagship Tribeca studio is a moment of deep, nourishing clarity.
Photo Credit: Blueair x The Class
At the heart of this partnership is Blueair’s newest innovation: the Blue Signature™, a sleek, design-forward purifier that’s as powerful as it is beautiful. Built to clean up to 3,390 square feet in just one hour, it’s a quiet powerhouse designed to eliminate pollutants, allergens, odors, and even the energy of a long day on the subway. With HEPASilent™ dual filtration and new OdorFence™ technology, it captures 99.97% of airborne nasties and removes up to ten times more odor than its competitors, all while whispering softly in the background.
This isn’t just about cleaner air, it’s about a more connected mind-body experience. The Class, known for guiding participants through cathartic, movement-driven sessions that encourage emotional release through sound and sweat, understands the importance of breath. With Blueair now powering every inhale, that breath becomes even more meaningful.
Photo Credit: Blueair x The Class
“We believe health starts with air,” says Andy Lu, CEO of Blueair. “This partnership with The Class is more than a moment—it’s a shared mission to elevate well-being through breath, movement, and environment.”
It’s a mission grounded in science, too: 87% of consumers believe clean air contributes to better health, and growing research links air quality to improved sleep, clearer skin, stronger immunity, and even sharper focus. When your surroundings support your wellness, every rep, release, and restorative breath becomes that much more effective.
Photo Credit: Blueair x The Class
“It’s subtle, but powerful,” says Soeuraya Wilson, a teacher at The Class. “You don’t see it working; you just feel better being in the space. That’s what the Signature brings to our studio.”
Beyond the studio experience, Blueair is making it easy to bring that feeling home. Guests can explore the full product line on-site, scan to learn more, and even unlock exclusive offers because wellness shouldn’t stop when class ends.
The Blue Signature™ itself is a wellness tech dream. With smart features like AirSense Mode, which refreshes air even without pollution triggers, and an upgraded Blueair app that lets you schedule, automate, and customize your purifier experience, it’s designed to support you seamlessly. Bonus: It looks nothing like your average appliance. Think furniture-inspired design, interchangeable fabric pre-filters, wooden or metal legs, and versatile colors like Midnight or Nordic Fog, so your purifier can blend in… or stand out.
Photo Credit: Blueair x The Class
This summer and beyond, The Class and Blueair are redefining what a fitness studio can feel like: fresher, clearer, calmer. Whether you’re crying, dancing, or deep breathing your way through class, the air is working just as hard as you are.
Want to feel it for yourself? Head to The Class in Tribeca, take a breath, and know that what you’re inhaling is as thoughtfully curated as the music on the playlist. Wellness, elevated, one breath at a time.
