YOOX Debuts Its Virtual Italian Summer Holiday Called ‘Ciao Italia!’ With Artisanal Brands & Products
If you can't travel this summer to Italy as planned, check out Yoox Ciao Italia! — a virtual summer escape featuring products from tiny Italian shops.
YOOX recently unveiled a “virtual getaway” filled with a highly curated selection of products from Italy that one would normally find on holiday, walking through the country’s winding streets and tiny niches, to discover small, hidden shops with artisanal brands and goods. The project presents four different, but quintessentially Italian vacation themes; they are DOLCE FAR NIENTE—”the pleasure of relaxing” with items like breezy beachwear perfect for unwinding—BUON APPETITO—”Good Appetite (Enjoy!)” with food and drink-related items like tablecloths, hand-painted ceramics and colorful glassware—AL MERCATO—market-friendly wearables like light cotton dresses and espadrilles—and FERRAGOSTO—with items like show-stopping summer dresses for the highly anticipated seasonal festival. Click here to check it out now!
Photo Credit: Yoox 
Photo Credit: Yoox 
Photo Credit: Yoox 
Photo Credit: Yoox 
Photo Credit: Yoox
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