Henrik Lundqvist Makes Surprise Appearance At Cycle For Survival’s Times Square Takeover

New York Rangers goal keeper and TAG Heuer ambassador Henrik Lundqvist surprises participants at Cycle for Survival’s Times Square Takeover on Wednesday September 27th in New York City. During the all-day celebration in the heart of the big apple, TAG Heuer announced their sponsorship as the Official Timepiece and Official Timekeeper of Cycle for Survival.

Photo Credit: Jennifer Pottheiser, Cycle For SurvivalThe event celebrates the start of fundraising and registration for Cycle for Survival’s 2018 signature rides that will take place across the country beginning early next year. Each and every dollar raised goes directly to cutting-edge research led by Memorial Sloan Kettering Cancer Center (MSK).

Since 2007, Cycle for Survival has raised $140 million through its signature indoor team cycling events across the United States to help fund pioneering rare cancer research led by Memorial Sloan Kettering Cancer Center, which owns and operates Cycle for Survival.

To make a donation check out the website here.