News | March 2, 2011

Daft Punk Partners with Coca Cola

News | March 2, 2011

Daft Punk is our all time favorite French electronic duo. With the hits like “Da Funk,” “Around the World,” “Harder, Better, Faster, Stronger,” “One More Time” and “Digital Love,” they are world famous and well known for their eccentric live shows without of this fun experience.

This collaboration is not their first one in the fashion scene. Daft Punk mixed and composed much of the music for the Louis Vuitton S/S 2008 Women’s wear Fall Show; and in 2010, Daft Punk appeared in Adidas advertisements promoting a Star Wars-themed clothing line.

This time Coca Cola itself invited the duo for this super cool collaboration. The bottles will be given as a general release at clubs, and will also be packaged in a collector’s box as a set, made available exclusively through the Paris boutique www.colette.fr.

Daft Punk edition of Club Coke Collector’s box set is available to pre-order at 53 euros. For the 2011 edition of Coke Club, the brand honors the giants of the French Touch, Daft Punk, with this duo of gold and silver bottles in a nod to their headsets! Coca-Cola rocks at Colette in preview on March 21!

To read more from Project Lena, check out their blog at projectlena.com or visit their Facebook page.

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