Rechelle Balanzat, Founder Of JULIETTE, Believes New York City Is More Than Just A Destination
New York City, widely considered to be the epicenter of any and everything in the world, felt the consequences of the pandemic a bit more acutely than other parts of the world. The “Big Apple” was eerily quiet and empty. Thankfully, with some semblance of normality beginning to return across the globe, New York City seems to be bouncing back. The city is showing its fortitude and resolution as it opens its schools and the world-renowned Broadway theaters.
New York is reminding us all that it is not merely a place, but rather a feeling. That hustle and bustle and fighting spirit is creeping its way back. The muscle memory of New Yorkers all over is falling back in stride with the quick-pace day to day life they were all too accustomed to before the pandemic.

Photo Credit: Juliette Cleaners
Entrepreneur, Rechelle Balanzat, founder of JULIETTE in Manhattan reflects upon what New York City truly means to her. “New York City’s allure is that if gives you the sense that you can achieve anything,” Says Balanzat. “New York City offers a wealth of opportunities. The unexpected is always a possibility.”
Balanzat launched Juliette, a premium laundry and dry cleaning service that has been taking care of New Yorkers’ clothes through the Juliette app since 2014. Her technology-first approach is redefining and disrupting the dry cleaning industry. She continues to be resilient and is honored to share her story in Tory Burch’s “A Love Letter to New York.” Balanzat says, “resilience is the definition of being a New Yorker.”
To learn more about Juliette Cleaners, CLICK HERE.
Related Articles
Christopher King Opens Stunning Worth Ave Flagship in Palm Beach
Christopher King opens a Palm Beach flagship on Worth Avenue, showcasing Italian craftsmanship, vertical luxury, and timeless design.
Daniel’s Brings an Elevated Steakhouse Pop-Up to Palm Tree Club Miami’s Waterfront Scene
Daniel’s launches its first steakhouse pop-up at Palm Tree Club Miami, bringing award-winning cuisine to the waterfront weekdays.
The Art of Adornment How Gucci Interprets Heritage in High Jewelry
Haute Living exclusive Gucci High Jewelry editorial spotlighting the Labirinti, Horsebit, Marina Chain, and Monili collections.
Museum of Graffiti Hosts an Art Basel Collector’s Dinner Where Art, Fashion, and Craft Converged
Museum of Graffiti’s Art Basel Collectors’ Dinner united JonOne, Sergio Hudson, KYU, and Woodford Reserve in Wynwood.
Where the Riviera Meets Refined Luxury: My Fairmont Monte Carlo Experience
A personal stay at Fairmont Monte Carlo, where Mediterranean views, refined service, and Monaco’s energy shaped an unforgettable experience.
Guide To Christmas Gifts: Finding The Perfect Present For Everyone
Thoughtful Christmas gift ideas focused on personal tastes, experiences, and chocolate Christmas gifts to delight friends and family.
Latest Stories
Trending Articles
Related Articles
Christopher King Opens Stunning Worth Ave Flagship in Palm Beach
Christopher King opens a Palm Beach flagship on Worth Avenue, showcasing Italian craftsmanship, vertical luxury, and timeless design.
Daniel’s Brings an Elevated Steakhouse Pop-Up to Palm Tree Club Miami’s Waterfront Scene
Daniel’s launches its first steakhouse pop-up at Palm Tree Club Miami, bringing award-winning cuisine to the waterfront weekdays.
The Art of Adornment How Gucci Interprets Heritage in High Jewelry
Haute Living exclusive Gucci High Jewelry editorial spotlighting the Labirinti, Horsebit, Marina Chain, and Monili collections.
Museum of Graffiti Hosts an Art Basel Collector’s Dinner Where Art, Fashion, and Craft Converged
Museum of Graffiti’s Art Basel Collectors’ Dinner united JonOne, Sergio Hudson, KYU, and Woodford Reserve in Wynwood.
Where the Riviera Meets Refined Luxury: My Fairmont Monte Carlo Experience
A personal stay at Fairmont Monte Carlo, where Mediterranean views, refined service, and Monaco’s energy shaped an unforgettable experience.
Guide To Christmas Gifts: Finding The Perfect Present For Everyone
Thoughtful Christmas gift ideas focused on personal tastes, experiences, and chocolate Christmas gifts to delight friends and family.
Subscribe to Haute Living
Receive Our Magazine Directly at Your Doorstep
Embark on a journey of luxury and elegance with Haute Living magazine. Subscribe now and have every issue conveniently delivered to your home. Experience the pinnacle of lifestyle, culture, and sophistication through our pages.
Haute Black Membership
Your Gateway to Extraordinary Experiences
Join Haute Black and unlock access to the world's most prestigious luxury events