Piper-Heidsieck To Pour Limited Edition Magnums As The Official Champagne Sponsor Of The 90th Oscars


Denzel Washington, Meryl Streep, Margot Robbie and the other 2018 Academy Award nominees are in for a rare treat at this year’s ceremony on March 4th. In honor of the film industry’s most important night and its 90th anniversary, French Champagne house Piper-Heidsieck has created a limited edition magnum bottle commemorating the Golden Age of Hollywood.

With a 360-degree golden appliqué mirroring the Art Deco architecture of legendary Los Angeles theaters like the Crest, Pantages and the Wiltern, each bottle is also engraved with “90th Oscars” in golden lettering, of which the brand’s executive director Benoit Collard says, “This anniversary bottle represents the history of excellence that unites the Academy and Piper-Heidsieck. These magnums, bottled in Reims and enjoyed in Los Angeles, are the very expression of the universal magic of cinema, to which we are paying tribute.”

As in previous years, the Piper-Heidsieck limited-edition magnum features the House’s signature Cuvée Brut, and will be poured exclusively at the awards ceremony and Governors Ball; the Academy’s official Oscars after-party. The 2018 Academy Awards season marks the fourth year of a long-term partnership between Piper-Heidsieck and the Academy of Motion Picture Arts and Sciences. In addition to the awards ceremony on March 4, Piper-Heidsieck champagne will be poured at Academy events in Los Angeles, New York and London, including the Oscars Nominees Luncheon on February 5, as well as the Governors Ball.

The house has long supported cinema with boldness and grandeur, dating back to 1933, when a bottle of Piper-Heidsieck appeared in Sons of the Desert, the debut film of Laurel and Hardy. In 1964, Piper-Heidsieck celebrated Rex Harrison’s Oscar for his role in My Fair Lady with a tailor-made 48-liter bottle that was literally as tall as the 5-foot-10 actor. The brand has also been the official champagne of the International Cannes Film Festival for more than two decades.