Bulgari Introduces Le Gemme Collection at Dolce Vita Fete


Garcelle Beauvais
Garcelle BeauvaisPhoto Credit: Bulgari

VIPs, celebrities and L.A. tastemakers were invited to live the Dolce Vita life when they stepped into Bulgari’s new Le Gemme eyewear collection launch on Wednesday.

The Le Gemme collection launch
The Le Gemme collection launchPhoto Credit: Bulgari

The Sunset Tower hotel’s terrace was transformed into 1960’s Rome. Alexander Ludwig, Cara Santana, Garcelle Beauvais, Jeannie Mai, Kathryn Winnick and Cameron Silver were among the crowd who took selfies on the “Spanish Steps” (a backdrop that included Bulgari’s Roman boutique) while sitting on an authentic Lambretta from said era.

Kathryn Winnick
Kathryn WinnickPhoto Credit: Bulgari

Guests listened to Dolce Vita-like tunes provided by The Vintage DJ while sipping prosecco and Italian-inspired cocktails and perusing the new collections, which include Diva, Serpenti and Le Gemme.

Alexander Ludwig
Alexander LudwigPhoto Credit: Bulgari

Le Gemme in particular is a line of top-gamut bejeweled sunglasses and prescription frames, crafted with precision metals and exceptional gemstones. For its Italian Riviera inspired eyewear collection, Bulgari applied its high-jewelry approach to its frames, creating an elegant, glamorous and timeless product.