
Image: modern-interior-decoration.onsugar.com
Fashion and home furnishing company, Laura Ashely, has announced they will be opening a luxury boutique hotel. Following other designer labels like Bulgari and Armani, Laura Ashley has purchased a boutique hotel in Hertfordshire for £5.8m.
Founded in 1953, Laura Ashley was started by Laura and Bernard Ashley who began their endeavor when they were printing fabric on their kitchen table in London. Inspired by a Women’s Institute exhibition, the duo began making their own handcrafted patchwork quilts. After investing £10 on wood for a screen, dyes and linen, Laura and Bernard began printing their own fabrics.
Now decades later, Laura Ashley is opening a boutique hotel in Hertfordshire, which they just purchased for £5.8m. With plans to refurbish the hotel and turn it into a brand showcase for their products and interior design services, the hotel is expected to open sometime this year. There will be 49 rooms with beds, sofas, wallpapers and curtain’s with matching fabrics.
Source: Elite Choice
Like Haute Living London? Join our Facebook page or follow us on Twitter @HauteLivingUK. Want Haute Living London delivered to your inbox once a week? Sign up for our newsletter.
Related Articles
The Eighty Six Named No. 12 Globally on World’s 101 Best Steak Restaurants List, Becoming North America’s Top Steakhouse
The Eighty Six ranks No. 12 on the World’s 101 Best Steak Restaurants list, becoming the highest-ranked steakhouse in North America.
Fly Private to March Madness: The Haute Jets Guide to Charter Flights for the NCAA Tournament
Guide to flying private to March Madness with Haute Jets, covering FBO logistics, aircraft options, and seamless tournament travel.
Inside Chef Wei Chen’s Omakase Experience at The Bath Club Miami
Discover Omawei, Chef Wei Chen’s refined omakase experience blending masterful sushi technique with modern culinary artistry.
How Dorothee Schumacher Brings the Art of Dance Into Its New Collection
Dorothee Schumacher’s latest collection actually draws inspiration from the brand’s work on The Atelier Dance Project.
The Haute List: The April Must-Haves for Haute Living Editors
Discover the April 2026 Editor Haute List featuring the most coveted luxury items, experiences, and trends curated by Haute Living editors.
Aureum Collective Elevates Spring Style With Limited-Edition Croc Handbags Crafted in Italy
Aureum Collective unveils limited-edition croc handbags handcrafted in Italy, blending timeless luxury with refined spring colorways.
Latest Stories
Trending Articles
Related Articles
The Eighty Six Named No. 12 Globally on World’s 101 Best Steak Restaurants List, Becoming North America’s Top Steakhouse
The Eighty Six ranks No. 12 on the World’s 101 Best Steak Restaurants list, becoming the highest-ranked steakhouse in North America.
Fly Private to March Madness: The Haute Jets Guide to Charter Flights for the NCAA Tournament
Guide to flying private to March Madness with Haute Jets, covering FBO logistics, aircraft options, and seamless tournament travel.
Inside Chef Wei Chen’s Omakase Experience at The Bath Club Miami
Discover Omawei, Chef Wei Chen’s refined omakase experience blending masterful sushi technique with modern culinary artistry.
How Dorothee Schumacher Brings the Art of Dance Into Its New Collection
Dorothee Schumacher’s latest collection actually draws inspiration from the brand’s work on The Atelier Dance Project.
The Haute List: The April Must-Haves for Haute Living Editors
Discover the April 2026 Editor Haute List featuring the most coveted luxury items, experiences, and trends curated by Haute Living editors.
Aureum Collective Elevates Spring Style With Limited-Edition Croc Handbags Crafted in Italy
Aureum Collective unveils limited-edition croc handbags handcrafted in Italy, blending timeless luxury with refined spring colorways.
Subscribe to Haute Living
Receive Our Magazine Directly at Your Doorstep
Embark on a journey of luxury and elegance with Haute Living magazine. Subscribe now and have every issue conveniently delivered to your home. Experience the pinnacle of lifestyle, culture, and sophistication through our pages.
Haute Black Membership
Your Gateway to Extraordinary Experiences
Join Haute Black and unlock access to the world's most prestigious luxury events