News | April 30, 2010

Estee Lauder 2010 Breast Cancer Awareness Campaign

News | April 30, 2010

Estee Lauder hosted a wondrous celebration in honor of their new global 2010 Breast Cancer Awareness Campaign on Wednesday evening with Mrs. Evelyn H. Lauder and special guest Elizabeth Hurley. The 2010 campaign is titled “Connect. Communicate. Conquer. Prevent Breast Cancer One Woman as a Time. The Pink Ribbon. Wear it. Share it.”

Mrs. Lauder’s format in raising awareness is similar to the one used by Mrs. Estee Lauder in 1946; when she reached out to consumers with her own campaign “Telephone, Telegraph, Tell-A-Woman.”

Guests enjoyed cocktails, appetizers, and even an intimate acoustic guitar performance, as well as a look into Estee Lauder’s newest cosmetic line. Linda Wells, Anna Deluca, Emily Dougherty, Cristina Greeven Cuomo, Aerin Lauder, and William Lauder all arrived in support of this charitable cause.

Check the Haute Living events page for more scenes for this evening.

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