News | April 5, 2010

Coca-Cola Meets Coco Chanel. Sort Of.

News | April 5, 2010

Karl Lagerfeld loves Coca-Cola. Served on a silver tray, and splashed in a Lalique glass. So it comes as no surprise to hear that Chanel’s creative maestro collaborated on the design for a Coca-Cola Light bottle in France.

The sleek aluminum bottle is capped in bright pink, and emblazoned with his renowned silhouette—think dark suit, signature ponytail and high collar. Colette, the famed Parisian shopping haute spot, will be selling a limited edition boxed version of the bottle complete with matching bottle opener. Tres chic. Priced at roughly $64, this might be your chance to nab a genuine Lagerfeld design. Trip to France for a taste not included.

The ad campaign, set to hit magazines and billboards across France on April 28th, features Lagerfeld favorites Coco Rocha (we’re sensing a little “coco”-cola entendre here) and the sizzling Baptiste Giacobini. The duo are captured by the designer—who just so happens to be a terrific lens man—in a playful image.

Via WWD

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