One-on-One with Tamara Ecclestone of SHOW Beauty

This is easier to do in Los Angeles than in her native London. “Less is definitely more,” she declares. “I’ve been through stages of wearing a lot of makeup, but now I realize that it’s nice to actually not have to wear a ton. I like to look natural, especially here [in L.A.]. Everyone here is so laid-back, and I really like that look,” she says.

“In the U.K., at the moment, everyone is obsessed with that Instagram makeup,” she continues. “That’s what I call it; it’s a very defined brow, a strong eye and a strong lip. It’s like ‘more is more.’ Here, people look effortless.”

Another point in favor of the City of Angels is that her 20-month-old daughter with husband, Jay Rutland, loves it so much. She has taken to the surf, the sand and the sunshine like a fish to water. It is Sophia, of course, and her happiness, that are Ecclestone’s top priorities.

On the defense, the heiress is well aware of how cruel the world can be, and she wants to shield her daughter from it. “I never want her to feel bad,” she says. “Everyone has gone through phases of feeling insecure, and I’d hate to ever think of her feeling like she’s not perfect. I want to protect her—all I really want is for her to be happy.”

That said, she intends to teach Sophia a few important life lessons. “[I’m going to try to teach her] inner beauty is really all that matters, and outer beauty is transient—it comes and goes; not to have hang-ups and self-esteem issues. It sounds so cheesy, but happy girls are the prettiest,” she notes.

By that token, Ecclestone wants to make all children feel pretty. That is to say, she wants all children to be happy. She has worked closely and actively with the Great Ormond Street Hospital for the past 10 years, even launching the “Tamara Gives Back” campaign in 2008 to raise funds for a new Children’s Kidney Center at the U.K. hospital.

“Children are so important to me,” Ecclestone says. “Being able to help and make a difference [is essential]. Going to the hospital and visiting with the patients and kids is so sad, but so inspiring. It’s uplifting to see how brave the kids are, and how strong their parents are.”
She adds, “I’m so privileged and so lucky. I just feel like it would be so wrong to not want to help and give back.”

TAMARA SHOWS OFF HER FAVORITE SHOW BEAUTY PRODUCTS:

• Premiere Dry Shampoo. It’s always in my handbag. It gives volume, has a nice fragrance and it’s quick and easy to use.
• Pure Treatment Oil and Premiere Finishing Spray. I mix [the oil] in my hand with the finishing spray and it smooths down flyaways.
• Decadence Hair Fragrance. I don’t wear perfume. It makes me feel sick; it gives me nausea and a headache, but wearing my fragrance in my hair doesn’t seem to do that. Also, the hair fragrance doesn’t have any alcohol in it so it doesn’t dry your hair out. It also leaves this nice smell [in the air] while you’re walking past, [which makes it] a must if you’re a smoker.