Lladró Opens Flagship Boutique in Miami
Lladró is proud to announce the opening of its third flagship boutique in the Miami Design District. The prestigious Spanish company has grown steadily throughout the years with an international expansion that started in the 1960s. Lladró sees the Miami market as a way to consolidate its international expansion. Miami’s design district is know for its upscale, five-star shops and Lladró fits right into the neighborhood. Visitors will be able to enjoy fine works of art at one of the most chic and strategic locations out there.
The new environment, is ideal for Lladró’s innovative collections as well as the new classics of the brand. Lladró will be showcasing their diversified creations, from their porcelain figurines to decor, and their latest venture, lighting pieces. Even with its international status and appeal, Lladró has never lost its essence. The Lladró family’s creative vision is what inspired the the design of the new boutique. Spanish designer Jaime Hayon has been collaborating with the brand for almost a decade now. Together with Lladró, the unique appearance based on the color white and curved lines was conceived.
“The interior design is inspired by the idea of creating a space where you feel at ease, where your eyes can wander and settle on the details and, in short, a place to let yourself be captivated. Using an organic contemporary language, the store design seeks to offer the perfect frame for the whole breadth of the brand’s sculpture, regardless of kind, shape or color, while lending maximum visibility to the individual features of each piece. Here the different kinds and coloring do not compete with each other. Instead each one stands out within the space allotted to it. The simplicity of the display elements creates a platform where diversity does not produce confusion but offers each piece space to breath”, explains Rosa Lladró, the company’s president.
Lladró recently also opened the doors of its Berverly Hills boutique. The artistic porcelain company ended 2014 strong with eight new openings around the world; Osaka, Hong Kong, St. Martin, Guatemala, Panama, Instanbul , Teheran and St. Thomas. The latest generation of Lladró stores are located in some of the world’s top destinations, including London, New York, Moscow, Tokyo, Singapore, Shanghai, Madrid, and Cancun, among others.
These new boutiques are part of the brand’s expansion policy in place since 2012 and it seems that they are right on track. Welcome to Miami Lladró!