Why Luxury Hotels Are Creating Signature Sounds
All luxury hotels tries to find a way to stand out amongst the crowd. From unique amenities to decadent dining and spa services, there’s no detail left undiscovered by these properties to appeal to its discerning guests. Resorts are trying to win over all of your senses and many have started with signature lobby scents. Now, many are moving on to the next sense by developing their own custom music. These are the seven hotels with signature sounds.
Park Hyatt New York
New York, New York
Listening to the world’s best musicians at Carnegie Hall is an experience of a lifetime, but this Manhattan hotel has kicked it up a notch. Not only can you enjoy unique therapeutic spa services from the 25th floor, guest can also lounge in the sun-drenched aerie or take a dip in the hotel’s pool as under water speakers pipe in an exclusive soundtrack by the famed concert hall.
When a hotel brings in a Global Music Director, you know it’s serious about their sounds. Michaelangelo L’Acqua “created and maintains a proprietary music platform that clearly defines the iconic identity” of the brand. He developed a new music program called Symmetry that incorporates live concert series, DJ spin sessions and a downloaded music compilation in the spirit of W Hotels, so you can maintain that vacation feel even while you’re at work.
Andaz Peninsula Papagayo Resort
Culebra Bay, Costa Rica
This Central American resort brought in DJ Jared Dietch to be the first Cultural Insider of Music for the property. His 20 years of experience in producing tracks for some of the world’s most famous labels, blue chip brands, night clubs, restaurants and hotels brought a distinctive sound to the beachfront hotel and was inspired by the diverse sounds of Costa Rica.
Baccarat Hotel & Residences New York
New York, New York
Far from the traditional lounge music scheme, this luxury hotel created various playlists with the help of SPECTRE, a French music marketing that brings both French and New York influences to all public spaces within the hotel. “The different music playlists were designed in complete symphony with the architectural and decoration concept,” says Maximilien Niépce – Founder and Managing Director at SPECTRE. “Architecture, interior design and music have to be unified in one connected chain, one single concept.”
The Dolder Grand
Zurich, Switzerland
If the castle-like architecture of this hilltop 5-star resort isn’t enough to make you feel like you’re in a storybook, then their new signature sound will be sure to transform your experience. Just like it’s magical surroundings, The Dolder Grand debuted a fairy-tale-like signature music that plays throughout the hotel making your stay worthy of any mystical king or queen.
Sofitel Luxury Hotels
Worldwide
Since sound is major source of connection to a memory, global brand Sofitel Luxury Hotels wanted to incorporate a signature sound across all of its hotels. They worked with famous blues and pop singer-songwriter Micky Green to create “Town to Town,” a special song exclusive to Sofitel hotels and inspired by the glamour of travel.
Hard Rock Hotels
Variety of National and International Locations
If anyone knows about music, it’s the Hard Rock Hotel. While you can listen to a variety of compositions at the various properties, the hotel created a spa service centered on the emotional impact of music. Their Rhythm & Motion spa menu utilizes amplified vibrations, pressures, and patterns as the foundation of its treatments. The 50-minute treatment includes bass vibrations that ripple through the massage table as treble beats come from a domelike speaker above. The massage therapist times his or her movements with a curated playlist to give you the ultimate sensory experience.