Robert S. Fakhouri is the founder and leading lawyer of The Fakhouri Firm, a personal injury law firm dedicated to protecting the legal rights of victims who have sustained catastrophic injuries or were killed because the wrongful conduct of others.
Photo Credit: The Fakhouri Firm, LLC
Mr. Fakhouri has made a name for himself in the legal world not just for his legal prowess but also for his exceptional social media skills. He has demonstrated his exceptional ability to leverage social media platforms to promote his law firm and engage with his followers.
Through his social media channels, Mr. Fakhouri provides legal advice and opinions, shares interesting legal news and cases, and offers glimpses into his personal life and wellness routine. Rather than limit his online presence to his firm’s cases and successes, Mr. Fakhouri pulls back the curtain and provides his own opinions, shares personal milestones, and reveals his own health and wellness lifestyle. This offers a unique and refreshing voice in the legal sector, as it almost entirely opposes the standard model, which can often imply that firms might be above the use of social media. Instead, Mr. Fakhouri has built a strong online presence by regularly posting engaging content that resonates with his audience.
One of the reasons Mr. Fakhouri’s social media strategy has been so successful is his ability to effectively utilize multiple platforms. He is active on Instagram, Facebook and TikTok, allowing him to reach different audiences and tailor his content accordingly. For example, on Instagram, he showcases his health and wellness lifestyle through posts about his workout routine and healthy meal choices, while on LinkedIn, he shares professional updates and industry news. However, it is on TikTok where Mr. Fakhouri has particularly gained an impressive following. The Haute Lawyer member has amassed over one million views in total on the platform.
Mr. Fakhouri’s social media presence has also helped him to establish a personal brand that sets him apart from other lawyers. By sharing his personal interests and activities, he has created a relatable and approachable image that resonates with his followers. This personal touch has helped him to build trust and establish long-term relationships with his clients.
In addition to his engaging content, Mr. Fakhouri’s social media skills also extend to his ability to interact with his followers. He regularly responds to comments and messages, providing personalized attention and demonstrating his commitment to his clients. By engaging with his followers in this way, he has fostered a sense of community and loyalty around his brand.
For insight on his personal injury practice, legal counsel, health and wellness inspiration and so much more, follow Robert Fakhouri on Instagram, Facebook and TikTok.