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Last year we saw a ton of trends that had dermatologists going 'hmmm'. As we fast forward and put ourselves in present-day 2023, we got to talking with Haute Beauty expert Dr. Kiran Mian from Hudson Dermatology & Laser Surgery on her projections for skincare this year; here's what she shared.
Dr. Mian's Point Of View
2023 is going to be all about simplification, science-backed trends, and high-tech solutions. In 2022 we saw a rise in exfoliating acids to retinols, skin peels, and vacuums. Essentially, we put our skin through the wringer in pursuit of "glass skin." As a dermatologist with a busy cosmetic practice in Manhattan, I treated many patients with irritant contact dermatitis and skin barrier dysfunction from the overuse of these actives. I think we’ve learned from our past mistakes, and this year is going to be about rest and recharging. With skin cycling as a forefront concept, skin enthusiasts are recognizing the importance of giving our skin some rest days. Hydration and strengthening the skin barrier are going to prevail. While actives will still be a part of our routine, they’re going to be copilots instead of running the ship.
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With the rise of dermatologist-created skincare lines, I think it's safe to say consumers are becoming savvier and savvier. TikTok and Instagram are becoming new-age encyclopedias for skincare, and consumers are coming into their dermatologist’s offices armed with internet knowledge. This means new brands are going to have to step up their game and have science on their side. We saw the success of Hailey Bieber’s Rhode spearheaded by mastermind dermatologist Dr. Dhaval Bhanusali, as well as the sold-out Pillowtalk Derm line by Dr. Sherene Idriss. Skincare is no longer just fun and games, but serious science.
While gimmicky devices are so 2022, this year we are going to see artificial intelligence tell us more about our skin than we ever knew before. More and more patients are coming in asking for a technology-backed evaluation of their skin with devices like Visia. These analytical tools help us keep track of sun damage, pore size, wrinkles, and redness, allowing dermatologists to tailor-made skincare regimens based on exactly what your skin needs. Algorithms may not just affect your feed, but your skincare regimen too.
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