If you’ve ever wanted to date a firefighter, you have your chance this Saturday night when the 11th Annual Fire & Rain Bachelor Auction takes place at Rain Nightclub inside the Palms. Eighteen of Southern Nevada’s hunkiest bachelor firemen will be up for bids, with funds benefiting the Firefighters of Southern Nevada Burn Foundation.

Let’s get this straight. Las Vegas has nightclubs like Pure, Surrender and Tao where you can dance all night and deejays drive the beat. Then there are the bars, with their more relaxed vibe and specialty drink menus that will have you sampling a variety of concoctions. Here’s a look at the Haute 5 bars in the Las Vegas. You’ll be sending a drink our way.

One thing Las Vegas has few of — celebrity-owned venues. But slip over to Crystals at CityCenter and you can hang out at Eva Longoria Parker’s Eve Nightclub and Beso Latin steakhouse. Parker, who plays the vixen Gabrielle Solis on Desperate Housewives and is married to San Antonio Spurs star Tony Parker, makes appearances on occasion.

Social graces return to Las Vegas when Social House reopens at Crystals at CityCenter the first week of July. The Pan-Asian restaurant had a cult following that included Paris Hilton, Lindsay Lohan, Scarlett Johansson and Eva Longoria Parker when it was at Treasure Island. Now after a year of waiting, the dining hot spot, part of Pure Management Group, unveils its new menu and vibe.

One of the great things about the big production shows in Las Vegas is the willingness of their stars to help out a good cause. Tomorrow, Las Vegas-based HIV/AIDS charity Golden Rainbow presents its 24th annual Ribbon of Life fund-raising production show at 1 p.m. at the Hilton Theater at the Las Vegas Hilton. And the stars of those big shows will put on performances that will showcase their talents in ways you’ve never seen.

Marcus Samuelsson and Rick Moonen duked it out on Bravo’s Top Chef Masters during season two until Samuelsson came out the winner in the finale. The two chefs took out 17 of the country’s best during their run. Now the two put aside their foodie differences to host an evening of cooking side-by-side at Moonen’s RM Seafood Upstairs at Mandalay Bay on June 23.

Whether you’re cheering for the United States, England or favored Portugal, the 2010 FIFA World Cup is about to take over South Africa and the world’s television sets for the next month. For Vegas, that means gambling and bars. There are estimates that more than $84 million in bets will be placed on matches covering everything from the point spread to who will score the first goal. With the huge international crowds in Las Vegas, expect to see team jerseys from France, Mexico, Ghana and Japan about town. Cheer on Las Vegas’ own Herculez Gomez and the rest of Team USA at 11:30 a.m. Saturday. Here’s a look at the Haute 5 places to watch the World Cup in Las Vegas.

American music producer and rap artist Swizz Beatz paid a visit to the Manufacture in Le Brassus in Vallée de Joux, Switzerland, to discover the workshops and the people who make the Audemars Piguet timepieces he so greatly admires.

She may be an old girl but she still keeps it fresh and new. The world’s only Playboy Club will host a celebration for the Playboy Club’s 50th anniversary tomorrow night at 10 p.m. at the Palms. Holly Madison, a former girlfriend of Hugh Hefner, plans to make an appearance as a celebrity Playboy Bunny dealer.