Do uber-blondes have more fun? Someone should ask Jennifer Aniston, who was seen sporting a bright, light new look this week. The A-list actress traded her beachy blonde ‘do in for a flowing platinum blonde wig on the Greenwich, Conn. set of her latest film, an untitled project based on an Elmore Leonard novel.

Whether you’re actually going to the Oscars or just want to look like you have, it’s time to indulge in spa rituals that cater specifically to those who want to look red carpet ready. So get prepared for your close up — darling, you’re going to be simply beautiful when these luxurious treatments are through!

Adam Levine’s “voice” is getting much bigger thanks to his role as a mentor on “The Voice” — he’s even launched his very own fragrance. The Maroon 5 frontman debuted his signature fragrances for men and women on Wednesday night at the Premiere Fragrance Installation.

Jennifer Lopez’s latest project has been given the green light — but it’s not what you might expect of Jenny From the Block. ABC Family has picked up the Lopez-backed series The Fosters.

Ever wonder what the most powerful leaders, business execs and celebrities keep on their desks? Well, we’re about to tell you. Our biweekly “What’s on My Desk” feature will take a look inside the offices and at the desks of the world’s most influential power players.

Though it is awards season in LA, the hottest ticket in town this week was a completely unrelated, absurdly innovative event put on by Beck and Lincoln Motor Cars. The three-time Grammy winner performed David Bowie’s “Sound and Vision” with 170 musicians and 360-degree equipment to a crowd of 300 VIPs at 20th Century Fox Studios on Tuesday night.

The best and brightest of Hollywood filmmakers turned up to support Sumner M. Redstone on Tuesday evening at the dedication of his new building at USC. Steven Spielberg took a break from his busy award season schedule to support the Viacom and CBS head honcho, as did Brian Grazer, Leslie Moonves and Julie Chen, Brian Grazer, Lisa Ling, George Lucas and Robert Evans.

Jessica Alba has successfully made the transition from actress to lifestyle guru, and now she’s got the book to prove it. The Honest Company CEO is releasing her first book, The Honest Life, early this year.

Here are our top five picks for the haute pizzas that will have you sighing ‘That’s amore!’ in Los Angeles.