Winner of 9 tournaments in 2011 including the Australian Open and Wimbledon, Audemars Piguet’s new ambassador Novak Djokovic has now won the US Open, his fourth prestigious Grand Slam tournament victory of his career.

While the official sport of Mercedes-Benz Fashion Week may be watching the runways, there are just as many eyes trained on the front row as the parade of models walks by in designers’ latest collections. Charlotte Ronson, the beloved designer of singers, starlets and celebrities that go for a laid-back style, showed a collection that perfect for beach vacations and red carpet receptions.

Beyonce Knowles stopped by the Mercedes-Benz Star Lounge today at Lincoln Center before the Vera Wang show.

Singing sensation Ellie Goulding gave an amazing performance to haute New Yorkers on the rooftop of Gotham Organization’s Atlas New York Building Friday September 9, 2011.

The Rebecca Minkoff after party hosted by POM Wonderful was held in the Rose Bar at the Gramercy Park Hotel on Monday, September 12th.

London Jewelers will be hosting host a special evening with animal expert Jack Hanna & Friends Tuesday September 27 at 7pm

In celebration of Fashion’s Night Out last Thursday, Madison Avenue shoppers were invited are invited to join in on a “Fashion Hunt” and tweet pictures to and from the many exciting events that are taking place within participating stores

The new Continental GTC has been unveiled to the world’s press at the Frankfurt Motorshow. Visitors can see the dynamic new design in action at the show and will be treated to the GTC in its new colour ‘Breeze’ with matching hide and new veneer, Tamo Ash.

NYC’s newest hotspot CATCH hosted two major events over the weekend: The after-party for the celebrity benefit reading of Sarah Tuft’s heartfelt play 110 Stories and Lady Antebellum’s lead singer Charles Kellet 30th birthday party.