These days on-line shopping means seeing the same ubiquitous fashion from one retailer to another. Every click brings you to the same stuff from the same designers, It’s almost impossible to be unique and stand apart. That is why retailers like Net-a-Porter (and others) ask designers to create exclusive collections for their website or brick-and-mortar shops. Now we’re talking!
That is the case with the hip-girl French brand, Chloe, which on April 8 is launching an exclusively designed capsule collection for Net-a-Porter. Clair Waght-Keller’s 19-piece collection includes all you need for a holiday in Positano, including ready-to-wear, shoes, swimsuits and jewelry. The chic summer grouping is inspired by the Mediterranean and includes a mix of feminine lace detailing and multi-striped. Prices start at $740 and can be found on Net-a-Porter.com.
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