Fashion, News | March 12, 2015

Israeli Brand MASKIT Debuts at JWF Cocktail Reception

Fashion, News | March 12, 2015

The rise of Israeli fashion designers earning stateside fame has surged in recent years; bridal brands like Inbal Dror and Berta, to name a few, are now wildly popular amongst brides across the world. Another such brand, MASKIT, recently debuted at a Jewish Women’s Foundation cocktail reception, where attendees met the brand’s head designer, Sharon Tal.

Tal’s long list of accreditations includes designing under Lanvin’s Alber Elbaz, and spearheading the embroideries department at Alexander McQueen under Sarah Burton’s direction. To say that Tal’s keen attention to detail is meticulous would be an understatement. The much-lauded designer has an affinity for rich textures, adornments and all things hand sewn. After two years at McQueen, Tal and her husband traveled back to their native Israel to raise their children. Soon thereafter, Tal realized her innate skill and absolute passion for design, and set her sights on MASKIT.

First launched by Ruth Dayan in 1954, MASKIT is one of Israel’s oldest couture houses. Today, the brand has been revived by Dayan with the creative addition of Tal, who celebrates the brand’s rich heritage while injecting her fresh aesthetic.

Just last night, Tal traveled to Boca Raton, Florida to debut the MASKIT collection to members and supporters of the Jewish Women’s Foundation, an organization whose mission to expand and improve opportunities and choices in all aspects of Jewish women’s and children’s lives hits close to home for both Dayan and Tal. Through effective and strategic grant making, the Foundation enables and encourages its members to be advocates, leaders and agents of change.

The Jewish Women’s Foundation of South Palm Beach County (JWF) has issued its 2015 grant allocations to eleven programs that expand opportunities for Jewish women and children. The grantees located both in South Palm Beach County and throughout Israel share JWF’s mission to promote social change. The 2015 US grant recipients include JARC Florida, March of the Living and Ruth and Norman Rales Jewish Family Services, while Center for Women’s Justice, The Eden Center, ELI: Israeli Association for Child Protection, Hadassah: The Women’s Zionist Organization of America, International Belt Din, MadaTech, Together Beyond Words and Women’s Spirit are those worthy organizations in receipt in Israel.

To become involved in JWF’s mission, visit www.jewishboca.org/jwf.

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