News | February 13, 2012

Haute Toys: Diane von Furstenberg’s Diet Coke Bottles for Charity

News | February 13, 2012

Image: Luxury Insider

Fashion icon Diane von Furstenberg is lending her name to a new collection of Diet Coke bottles for charity. The designer’s love of prints is prominently displayed on the new soda bottles that are sold in sets of four.

Belgian-American designer Diane von Furstenberg is known for her love of animal print and so when she was asked to lend her name to a new made-for-charity Diet Coke campaign, it was clear where the inspiration was going to come from.

The collection of Diet Coke bottles will be sold in sets of four and 100% of the proceeds will benefit the Foundation for the National Institute of Health. The group supports The Heart Truth program, which supports research for women’s heart health.

The Heart Truth is a national awareness campaign for women about heart disease raising awareness and working towards better heart health for all women. The Foundation for the National Institute of Health supports The Heart Truth by extending the campaign’s message and raising funds to create programs that help fund research activities and community organizations.

The Diet Coke partnership has been ongoing for five years. You can donate to the cause by clicking here.

Image: Gawker

Source:  Luxury Insider

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