News | January 27, 2011

Haute 100 Miami Update: JR & Loren Ridinger

News | January 27, 2011

Our Haute 100 list details the accomplishments of the most influential people in each of our markets—MiamiNew YorkLos Angeles, and San Francisco. These people continue to make moves, so rather than waiting for the next Haute 100 issue to come out, we thought we’d provide you with regular updates on those Haute 100 members who are making headlines. Drawing people from five continents and pumping more than $20 million into the city of Miami, this year’s Market America conference expects to see 22,000 attendees who will discover how JR and Loren Ridinger’s new integration strategy combining MA’s people power with SHOP.COM’s technology is a total game changer for the internet shopping world.

JR & Loren Ridinger

Category: Power Couples

Company: Market America

Industry: Internet Shopping

What Made Them Haute: JR and Loren are the founders of Market America, a direct sales company with UnFranchise owners taking charge of their futures throughout North America, Hong Kong, Taiwan, and Australia. The Ridingers have created an Internet marketing phenomenon that soon will be a billion dollar corporation with more than three million customers. Loren is a fashion icon, and her style (as well as her blog, myfashioncents.com), garnered the attention of Vogue, who named her one of the top 100 women in the U.S.

What Makes Them Haute Now: Rivaling top internet sites such as Amazon, Market America is dominating the competition introducing new technologies and product offerings, social media initiatives, and an innovative partnership with SHOP.COM. Steadfastly repping their “Bigger, Better, Faster, Easier” campaign with support from their circle of friends, including Eva Longoria, Alejandro Sanz, Khloe Kardashian, Scottie Pippen, Serena Williams, Kelly Rowland, and Emilio and Gloria Estefan, Market America’s founders JR and Loren Ridinger are hosting MA’s annual World Conference in Miami from Feb. 3 through 5.

In addition to sharing how the Ridinger’s are revolutionizing internet shopping, Loren Ridinger will introduce her highly anticipated product line, Fixx™ by Loren Ridinger; celebrity hairdresser Ken Paves will debut his line of hair extensions, hairdo®; Scottie Pipen will appear on stage as ambassador for Prime™ Joint Support Formula by Isotonix; Transitions Lifestyles System® will introduce Transitions™ CORE; physicians from around the country will discuss how MA’s nutraMetrix® and nutraMetrix® Elite programs are beneficially impacting the health care industry; and Steve Ashley, VP of Internet Marketing, will conduct an intensive social media training focusing on universal approaches to social media marketing and detailing how the ma Cashback program is filling the void left by BING’s exit.

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