
CasAzar Tequila and the Los Angeles Dodgers: The Tequila Behind the Dynasty
CasAzar Tequila is the brand behind the Los Angeles Dodgers’ clubhouse celebration tradition, led by Miguel Rojas.
Champagne is for spraying. CasAzar Tequila is for savoring victory.
That distinction matters, and it is not accidental. Dynasties are not built by superstars alone. They are built by culture, by shared traditions, and by the smaller moments that accumulate into something larger than any individual season. The Los Angeles Dodgers have no shortage of global stars, but one of the personalities helping shape the emotional identity of their clubhouse has been Miguel Rojas, and the tradition he started long before the championships began.
Photo Credit: CasAzar Tequila
The ritual is simple. After winning a series, the players gather. Rojas addresses the clubhouse, recognizes the player or players who made the difference, and the team marks the moment with a tequila toast. The philosophy is deliberate: celebrate the series in front of you, not the championship ahead of you, and move forward one step at a time.
Today, CasAzar Tequila is the brand behind those celebrations.
Photo Credit: CasAzar Tequila
There is something deliberately considered about the way Rojas frames the tradition. The toast is not a promise of what is coming. It is a recognition of what just happened. The teammate who came through. The game that turned the series. The moment that moved the team one step closer to something they have not yet named out loud.
That philosophy, do not wait until the championship to celebrate and recognize the smaller victories required to get there, feels particularly relevant as Los Angeles attempts something extraordinarily difficult: winning a third consecutive World Series.
Repeating requires talent. Three-peating requires culture. And culture is built in exactly these moments: the gathering in the clubhouse after a hard-won series, the names spoken out loud, the glasses raised, the acknowledgment that what was just accomplished was worth acknowledging before moving to the next thing.
CasAzar has become the tequila behind those moments, present for the journey alongside the team rather than waiting at the finish line.
Photo Credit: CasAzar Tequila
The three CasAzar expressions in the Dodgers’ celebration ritual have come to represent the journey itself.
Throughout the regular season, CasAzar Reposado has anchored the clubhouse toasts, a smooth and approachable expression for the grind of 162 games and the series wins that accumulate toward October.
As the stakes have risen in the postseason, CasAzar Cristalino, a special-edition expression, has joined the Reposado for the team’s series-winning toasts. The elevation of the pour reflects the elevation of the moment. The deeper into October, the more considered the celebration.
And then there is the bottle nobody has opened yet.
Miguel Rojas has been keeping a bottle of CasAzar Añejo in his locker, personally gifted to him by CasAzar founders Max and Vivi, for one very specific occasion: the final day of the season and, if everything goes according to plan, a celebration worthy of finally breaking the seal. It has sat there through the regular season, through the first rounds of the playoffs, through every series-winning toast that called for the Reposado or the Cristalino, waiting for the one moment that justifies opening it.
In a way, the three expressions map the entire arc of a championship run: the grind, the intensity of October, and the ultimate celebration still waiting at the finish line.
Photo Credit: CasAzar Tequila
The connection between CasAzar and the Dodgers is a natural one. The brand was built around a single conviction: bet on yourself. It is the same conviction that defines a clubhouse trying to prove that even after reaching the top, there is still another chapter of history to write.
Miguel Rojas did exactly that, building a reputation not on the back of the flashiest statistics but on leadership, consistency, and the specific kind of cultural contribution that does not show up in the box score. The tradition he built, and the brand he brought into it, reflect the same belief: that how you celebrate matters as much as what you are celebrating. That the journey deserves its own recognition. That a team capable of toasting the series in front of them rather than the championship they have not yet won is a team with the right kind of focus.
Photo Credit: CasAzar Tequila
As the Dodgers continue their chase for a third consecutive title, CasAzar is there for the victories along the way: the series won, the teammates recognized, the Añejo still unopened, waiting for the right moment.
Ready to celebrate your own victories? Shop CasAzar Tequila at casazar.com.
CasAzar Tequila is a premium tequila brand built around the philosophy of betting on yourself. Founded by Max and Vivi, the brand produces a range of expressions including CasAzar Reposado, CasAzar Cristalino, and CasAzar Añejo, and has become the official tequila behind the Los Angeles Dodgers' clubhouse celebration tradition. CasAzar Tequila has become the brand behind the Dodgers' series-winning celebration tradition, a ritual led by Miguel Rojas in which the team gathers after winning a series, recognizes the player who made the difference, and toasts together. CasAzar Reposado anchors the regular season toasts, CasAzar Cristalino joins for the postseason, and a bottle of CasAzar Añejo sits in Rojas's locker waiting for the ultimate celebration. Miguel Rojas is a shortstop for the Los Angeles Dodgers and the clubhouse leader behind the team's post-series tequila celebration tradition. Known for his leadership and cultural contribution to the Dodgers' championship runs, Rojas has helped shape the emotional identity of one of baseball's most successful dynasties. CasAzar Reposado is poured after regular season series wins. CasAzar Cristalino, a special-edition expression, joins for postseason series victories. CasAzar Añejo is being saved by Miguel Rojas in his locker for the final celebration of the season, gifted to him personally by CasAzar founders Max and Vivi.Frequently Asked Questions
What is CasAzar Tequila?
What is the CasAzar and Los Angeles Dodgers connection?
Who is Miguel Rojas?
What are the three CasAzar expressions featured with the Dodgers?
Latest from Haute Living

David Yurman Goes Pop for the Whitney’s Roy Lichtenstein: Like New Exhibition

Anthony Vaccarello is Leaving Saint Laurent After 10 Years—Here’s Who Could Replace Him

Paris Fashion Week Spring/Summer 2027: The Hautest Looks From Chanel, Dior, Saint Laurent and More
