News | January 6, 2026

Dripology’s Modern Wellness Destination Has Finally Landed in New York City

News | January 6, 2026
Gaby Keiderling
By Gaby Keiderling, E-commerce Director at Haute Living

Whether you’re the first one in the group chat to suggest an IV or are simply curious to see if they really do make a difference, Dripology is here for you. Upon much request, the Los Angeles-favorite luxury IV drip bar has finally made its way across the country to New York City. Its Manhattan flagship, at 255 Bowery, marks the first official expansion of the franchise. 

Offering a range of treatments—including IV hydration therapy, vitamin injections, aesthetics, weight management, advanced supplements, regenerative therapies, and more—Dripology brings curated wellness to New York City. Co-founders celebrity makeup artist Ash K Holm and her husband Hamed Afshari have created a hot-spot destination, blending modern luxury with personalized care. We chatted to Afshari to learn more about Dripology and its exciting expansion.

Haute Living: In December, why did you choose New York City and 255 Bowery for Dripology’s very first expansion outside of LA?

Hamed Afshari: Truthfully, our decision was driven by our clients. We receive constant requests for trusted wellness recommendations when our clients travel or spend extended time in New York, and it became increasingly clear that being present for them there mattered. If Dripology is built on trust, consistency, and elevated care, then showing up for our clients wherever life takes them is part of that responsibility.

New York was always a city we deeply respected—its pace, ambition, and demand for excellence closely align with how we approach wellness. When we found 255 Bowery, it immediately felt right. The neighborhood carries a creative edge and cultural energy that mirrors our brand: refined but not precious, historic yet forward-thinking. It felt like the right place to introduce Dripology in a way that felt authentic to the city.

HL: What will feel different for clients when they walk into the new Bowery location compared to the LA flagship?

HA: The Bowery location reflects New York’s rhythm—more intimate, moodier, and intentionally designed to feel like an urban sanctuary. The space was formerly an art gallery, which resonated with us instantly and felt deeply on brand. Dripology has always existed at the intersection of beauty, wellness, and art, and that philosophy carried seamlessly into the New York design.

Clients will also recognize a continuation of our long-standing partnership with Olivia Steele, whose work is featured throughout both our LA and NYC locations. Her pieces create a sense of continuity across spaces while allowing each location to maintain its own identity.

What doesn’t change is our standard of care. Our clinical protocols, medical oversight, sourcing, and nursing excellence remain uncompromising and consistent across locations. The goal is for clients to feel the same level of trust and luxury they associate with Dripology in LA—thoughtfully translated through a New York lens.

HL: You started as a mobile IV service and now you’re opening a luxury flagship in NYC—what’s been the biggest surprise on this whole journey?

What surprised me most was how deeply our original intention resonated. From the beginning, our goal was to do things better than they had been done before—to raise the standard rather than simply participate in the space. I didn’t anticipate how strongly that intention would connect with people.

HA: Over the years, we’ve had countless clients tell us that their experience at Dripology exceeded expectations or stood out compared to past wellness experiences elsewhere. When that feedback comes from everyday clients, it’s incredibly meaningful. And when celebrities—who’ve experienced this service all over the world—tell us they’ve never received care delivered as professionally and thoughtfully as at Dripology, it confirms that we’re living up to the standards we set for ourselves.

That consistency—meeting and exceeding expectations across the board—is what makes the journey most rewarding and what continues to motivate us as we grow.

HL: A lot of your LA clients are celebrities and influencers—who are you most excited to welcome through the doors in New York?

HA: While celebrities often receive the attention—and we’re deeply honored to be a trusted wellness provider to them—what I’m most proud of is that we deliver the same level of care to every single client. We have over 500 five-star reviews across platforms, and those reviews reflect our commitment to excellence for everyone who walks through our doors.

We’re also thrilled to care for our celebrity clients who frequently travel to and work in New York, allowing us to provide true continuity of care at the Dripology standard of precision and luxury hospitality. At the same time, New York excites me because of the breadth of its clientele: founders, creatives, financiers, executives, and parents—people operating at a high level who value both performance and well-being. Our standard never changes based on who’s in the chair.

HL: What are some of your favorite treatments?

HA: Some of my personal favorites are treatments that deliver meaningful, long-term results. Microneedling with PRP is a standout for improving skin quality, texture, and collagen over time.

I’m also a big believer in Bro-tox—Botox for men—when it’s done subtly and strategically, enhancing confidence without compromising natural expression. On the wellness side, a monthly NAD+ drip has been a game changer for energy, mental clarity, and resilience. And during cold and flu season, our immunity drips are essential for staying ahead of illness and supporting overall health.

HL: What are 4–5 wellness products you can’t live without?

Dripology NAD+ Spray

A convenient, travel-friendly way to support mental clarity and energy on busy days.

Shop Now, Now $399

Dripology IV Therapy

The most efficient and precise way to hydrate, recover, and support overall wellness.

Book Now, $899

Drowsy Silk Sleep Eye Mask

Small habits that improve sleep quality make a meaningful difference.

Shop Now, $79

Hyperice Normatec Elite Legs

A non-negotiable for post-workout recovery and circulation.

Shop Now, Now $999

Omnilux Contour Face

Effective, compact, and perfect for maintaining skin health while traveling.

Shop Now, $395

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