Fashion, Haute Shopping | December 1, 2025

Haute Brand Alert: Scanlan Theodore Has Mastered The Art Of Modern Dressing

Fashion, Haute Shopping | December 1, 2025

By Gaby Keiderling, E-commerce Director at Haute Living

Photo Credit: Scanlan Theodore

Scanlan Theodore is one of those brands that if you know, you know. But if you don’t know, then let us elaborate. The Australian brand’s quiet luxury aesthetic is coupled with excellent craftsmanship, making modern essentials that will become staples in your wardrobe for years to come. From timeless brushed wool coats to the brand’s famous non-wrinkling yet stretchy Crepe Knit, its clothing will become your new favorite. We spoke to Melinda Robertson, Co-CEO of Scanlan Theodore, to hear all about her love for the brand, its design ethos, and some of her go-to pieces.

Haute Living: How did you first become involved with Scanlan Theodore? What drew you to the brand?

Melinda Robertson: Scanlan Theodore is a 37-year-old brand founded in Melbourne, where I grew up, so it has always been my first choice for refined, effortless wardrobe essentials. When I moved to New York and began working in finance, I struggled to find pieces that felt both elevated and understated for everyday wear. There were plenty of high-street options and traditional luxury houses, but very few brands offering the kind of modern, meticulously crafted, and structured essentials that Scanlan Theodore is known for.

That gap made the need even clearer. I approached our founder, Gary Theodore, about bringing the brand to the U.S., and the rest unfolded naturally. Since launching in 2017, Scanlan Theodore has gained remarkable traction here. Women immediately connected with our commitment to considered design, sculptural silhouettes, and timeless craftsmanship; pieces that empower them through every facet of their day.

Photo Credit: Scanlan Theodore

HL: Who is Scanlan Theodore for?

MR: Scanlan Theodore is designed for the modern, discerning woman who values timeless style, elevated craftsmanship, and a sophisticated point of view. She is confident, independent, and intentional about what she wears—prioritizing quality, longevity, and refined design over fast trends. Whether she’s dressing for work, travel, or everyday life, she gravitates toward pieces that feel luxurious, versatile, and effortlessly polished.

What makes the brand unique?

MR: Scanlan Theodore stands apart for its commitment to artisanal craftsmanship, innovative fabrications, and a distinctly modern aesthetic rooted in minimalism. The brand is known for its sculptural silhouettes, signature crepe knit tailoring, and thoughtful design details that blend functionality with fashion. Each collection is created with a focus on longevity and investment dressing, offering pieces that move seamlessly from season to season and occasion to occasion. With a loyal global following including creatives, industry leaders, and cultural tastemakers, Scanlan Theodore continues to redefine contemporary luxury through understated elegance and impeccable construction.

Photo Credit: Scanlan Theodore

HL: Where do you hope to see the brand in 10 years?

MR: Our vision is to continue growing across the U.S. and expand into the UK and Europe, while evolving Scanlan Theodore into a global destination for modern, sophisticated womenswear. We want to build a broader community, open more flagship stores, and stay at the forefront of craftsmanship and design.

HL: What are your 5 favorite pieces from the brand?

MR: Right now, I’m loving elevated and comfortable sets which are easy to wear and also elevated for everyday—this cashmere tie sleeveless tank and matching cashmere v neck cardigan will be on rotation this holiday season. I’m also loving our signature Crepe Knit pieces, which continue to be the foundation of so many timeless, modern looks. I also absolutely love our leather loafers, they have become an everyday essential—crafted in Italy and designed for comfort, they easily carry me through my 20,000-step days across New York.