The Louis Vuitton Spring/Summer 2025 Collection Is A Masterclass In Sartorial Soft Power

I have to admit, after watching Nicolas Ghesquière at the helm of Louis Vuitton now for a decade, the Louis Vuitton Spring/Summer 2025 collection might be the ultimate epitome of Ghesquière’s design eye. Closing out Paris Fashion Week, this collection is an exquisite exploration of the complex and nuanced interplay between softness and power—a design concept Ghesquière has toyed with for years.

Photo Credit: Louis Vuitton

This collection exemplifies French fashion as a “formidable soft power”—a tradition deeply rooted in savoir-faire and art de vivre—that continues to shape the global fashion landscape. The collection thrives on contrast, bringing forth a harmonious tension between seemingly opposing forces.

Photo Credit: Louis Vuitton

Further elevating the show’s narrative, Louis Vuitton incorporated art and music to underscore its themes during the runway show. Selected pieces from the collection feature pictorial works by the artist Laurent Grasso, reprising five paintings from his series Studies into the Past. These artistic elements add a layer of historical reflection and complexity, inviting the audience to see fashion not just as clothing but as wearable art that engages with the past and the present.

Photo Credit: Louis Vuitton

Complementing the visual artistry, the show’s musical backdrop featured tracks from Jamie xx’s upcoming album In Waves, blending the worlds of fashion and sound to create an immersive experience. The mix of four tracks adds rhythm and tempo to the collection’s soft yet powerful narrative, capturing the essence of movement and energy that defines the season’s aesthetic. Ultimately, the Louis Vuitton Spring/Summer 2025 collection celebrates contrast in fashion.