The Ever-Expanding Nature Of Venicem: A New Take On Luxury Lighting And Furnishing

Curating homes or multi-use spaces is a delicate art that can only be mastered by learning the nuances of artisanal creation. Luxury lighting and furnishing retailer Venicem has been excelling at this craft for over a decade. As the brand’s serial entrepreneur founders plan to expand their global footprint, they are prepared to share their noble artisanal processes. Venicem has already established flagship stores across Europe, Asia, and the United States. However, the Italian trailblazer plans to continue spreading the beauty of its pieces in even more cities.

Photo Credit: Venicem

With roots in Venice, the company’s co-founders Melissa Lunardi and Massimo Tonetto bring a unique flair of Italian craftsmanship to their work. Since the company’s inception, these creators have remained steadfast in their dedication to custom, one-of-a-kind creations. Despite the growing norm of mass production even in luxury goods, Venicem is committed to continue crafting each product by hand. The brand has gained a following globally for maintaining this pillar of excellence. Alongside retailers that recycle previous designs every season, Venicem stands out for its inventive designs. Massimo and other members of the design team take inspiration from Venetian architecture and artistry and blend these aesthetics with contemporary influences to pioneer eye-catching pieces.

Venicem offers a wide collection of lighting and furnishing options that can blend into any space. The company’s enchanting suspension and ceiling creations enhance the mood while its functional storage units ensure organization. When leveraged together to build up a space, Venicem offers clients subtle, yet compelling pieces fit for any occasion.

Photo Credit: Venicem

This Italian retailer may have started small, crafting pieces that had yet to take the world by storm, but itsreputation is known globally. With flagship stores in stunning cities like Milan and Dubai, Venicem has garnered accolades for the versatility and functionality of its designs. “While beauty is a major focus of Venicem creations, every piece of art we make must also be functional,” says co-founder Massimo Tonetto. These priorities are evident in the company’s showroom where they detail the meticulousness of the production and ideation process.

Venicem has expanded rapidly in the last decade. The company has collaborated with prestigious brands and its products are displayed in the finest furnishing showrooms. As the company looks forward to presenting new collections and fostering stronger client and distributor relations, it aims to strengthen its presence in the United States specifically. Opening more flagship stores in the country will accelerate company growth and ensure Venicem’s creativity is recognized on the global stage.

Written in partnership with Tom White