Entrepreneur, Haute Partners | September 11, 2024

Lisa Kistermann Is The Latest It-Girl

Entrepreneur, Haute Partners | September 11, 2024

Photo Credit: Andrea Bianco

The concept of the “it girl” has evolved significantly in recent years, reflecting overall cultural shifts and the pervasive influence of social media. Unlike the traditional archetypes embodied by icons like Edie Sedgwick and Grace Jones, today’s it girls are more closely intertwined with the world of influencers and digital creators. These modern it girls often blend fashion, lifestyle, and social commentary, leveraging platforms like Instagram and TikTok to build and maintain their influence.

Lisa Kistermann is quickly becoming one of today’s most captivating “it girls,” seamlessly blending the allure of a supermodel with the acumen of a businesswoman. As the co-founder and creative director of the eclectic sneaker brand Crime London, Kistermann, along with her sister Jessica, has built a sneaker powerhouse that has captured the attention of celebrities like Rihanna and Sofia Richie. Her journey from an Italian socialite to a key player in the fashion industry reflects her “look good, work harder” mentality, embodying the modern muse archetype.

Photo Credit: Francesco Anglani

Kistermann’s life, often chronicled through her appearances at high-profile events, from sports games to front rows at fashion weeks, is a blend of glamor and business savvy. Lisa reflects on current style and beauty trends while also engaging with her audience on social issues and women’s empowerment. Frequently seen mingling with a circle of stylish friends in hotspots like Ibiza and Porto Cervo, all while maintaining a relatable and down-to-earth approach that resonates with a wider audience. This duality—balancing a high-profile lifestyle with a genuine dedication to her craft—has helped her carve out a unique niche in the competitive sneaker industry.

Photo Credit: Lucas Possiede

Crime London’s success under Kistermann’s creative vision is a testament to her ability to blend sophisticated elegance with an underground androgynous aesthetic. Her designs often juxtapose elements by playing with contrasts and paying careful attention to detail, whether in her brand’s collections or her personal style. Kistermann’s signature looks — characterized by oversized tailoring and a penchant for head-to-toe black ensembles — exude a polished yet relaxed vibe. She is known for mixing masculine silhouettes with feminine touches, rock-n-roll and romantic, switching effortlessly from bold micro-skirts to 90s-inspired jeans, all complemented by vintage accessories like the Hermès Kelly bag and artisanal jewelry.

Kistermann’s influence extends beyond her brand and style. She creates an aura that transcends individual fashion pieces, which makes her a standout figure in the world of modern it-girls. Her ability to effortlessly merge elegance with a cool, laid-back vibe, along with her thoughtful approach to fashion and business, makes her a compelling figure in today’s fashion landscape. Whether on Instagram or the streets, Kistermann continues to captivate with her elegant minimalism and unadulterated boldness, embodying the qualities of a true modern muse.

Written in partnership with Tom White

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