Meet Manhattan’s Swanky New Cocktail Bar Inspired By Mad Men: Agency Of Record
Transport yourself to an era reminiscent of New York in the 1960s with the opening of Manhattan’s chic new restaurant and craft cocktail bar, Agency of Record. The swanky midtown lounge draws inspiration from Mad Men and the mid-century rise of the advertising industry on Madison Avenue with signature cocktail names like Sex Sells, Prime Time, and The A+B Test. From Ryan McKenzie and the team at 27 Tales Hospitality –– the group whose founding members are behind Patent Pending, seeyamañana, and Rezdôra –– Agency of Record fuses a stylish and intimate ambiance with an old-school, retro flair.
Photo Credit: Michael Carnevale
Drawing inspiration from the timeless allure of its historic surroundings, the lounge is situated within the Renwick Hotel, a residence once graced by literary luminaries such as F. Scott Fitzgerald and John Steinbeck, mere steps away from Madison Avenue’s legendary advertising hub. The opulent ambiance beckons guests with opulent mahogany hues, whimsical fringe embellishments, supple leather touches, rich dark wood and brass accents, and an intimate, softly lit atmosphere. It serves as an ideal setting for after-work cocktails or an intimate date night. Additionally, the concept includes an exclusive private dining space featuring a vintage martini cart and a dedicated bartender available for evening reservations.
Photo Credit: Michael Carnevale
Exquisitely crafted and distinctively unique, the cocktail program comprises four sections, each drawing inspiration from classic advertising language: “Like Soda for a Baby” for vibrant and invigorating sippers, “The Big Sell” to evoke a warm and comforting sensation, “From a Far Away Land” offering tropical-inspired sips, and “Everyone is Doing It” featuring drinks tailored for lively gatherings.
Photo Credit: Michael Carnevale
Elevate your cocktail experience with cuisine prepared by Chef Edward Carew of Gramercy Tavern, who adds a refined twist to traditional bistro and bar offerings with a menu of shareable appetizers, hearty main courses, and delectable desserts. His favorites include Duck Fat Fries, Lobster Cocktail, Japanese Karaage-Style Fried Chicken, French Onion Burger, and Veggie Shawarma.
Photo Credit: Michael Carnevale
Agency of Record is now open for visitors at 118 E 40th St. New York, NY 10016.
Related Articles
How The Revolutionary Sips Esencia Is Changing the Way the World Drinks
How Simone Caporale and Marc Álvarez’s revolutionary Sips Esencia in Barcelona is redefining global cocktail culture.
This Manhattan Hotel Has a José Andrés Dining Empire — and One of NYC’s Best Rooftop Bars
What defines a hotel? Serene Augustinus Bader spa to José Andrés’ restaurants at The Ritz-Carlton New York, NoMad.
And the Awards Go To… The Best Hotels to Stay at During Oscars Weekend
From Beverly Hills icons to design-forward downtown stays, these are the best luxury hotels to book during Oscars weekend in Los Angeles.
Stefano Ricci’s Niccolò Ricci on Why Real Luxury Means Never Compromising – And Why Americans Are Ready For It
Stefano Ricci CEO Niccolò Ricci talks U.S. expansion, the Explorer Project, and why luxury means never looking at the clock.
Nacho Figueras Has a New Game—And He’s All In
Polo icon Nacho Figueras talks his investment in the Florida Goats, the rise of padel in the U.S., and why Palm Beach is the next market.
The 5 Best New Restaurants in New York City to Try Right Now
The best new restaurants in New York City for spring 2026 — from a Michelin-starred tasting menu to a 100th-floor power table in Midtown.
Latest Stories
Trending Articles
Related Articles
How The Revolutionary Sips Esencia Is Changing the Way the World Drinks
How Simone Caporale and Marc Álvarez’s revolutionary Sips Esencia in Barcelona is redefining global cocktail culture.
This Manhattan Hotel Has a José Andrés Dining Empire — and One of NYC’s Best Rooftop Bars
What defines a hotel? Serene Augustinus Bader spa to José Andrés’ restaurants at The Ritz-Carlton New York, NoMad.
And the Awards Go To… The Best Hotels to Stay at During Oscars Weekend
From Beverly Hills icons to design-forward downtown stays, these are the best luxury hotels to book during Oscars weekend in Los Angeles.
Stefano Ricci’s Niccolò Ricci on Why Real Luxury Means Never Compromising – And Why Americans Are Ready For It
Stefano Ricci CEO Niccolò Ricci talks U.S. expansion, the Explorer Project, and why luxury means never looking at the clock.
Nacho Figueras Has a New Game—And He’s All In
Polo icon Nacho Figueras talks his investment in the Florida Goats, the rise of padel in the U.S., and why Palm Beach is the next market.
The 5 Best New Restaurants in New York City to Try Right Now
The best new restaurants in New York City for spring 2026 — from a Michelin-starred tasting menu to a 100th-floor power table in Midtown.
Subscribe to Haute Living
Receive Our Magazine Directly at Your Doorstep
Embark on a journey of luxury and elegance with Haute Living magazine. Subscribe now and have every issue conveniently delivered to your home. Experience the pinnacle of lifestyle, culture, and sophistication through our pages.
Haute Black Membership
Your Gateway to Extraordinary Experiences
Join Haute Black and unlock access to the world's most prestigious luxury events