Armie Hammer Stars In New Brioni Campaign For Primo Suit
To present its Primo suit, luxury Italian menswear brand Brioni had a little help from friend of the brand and celebrated actor, Armie Hammer. The word ‘primo,’ meaning ‘first’ in Italian, represents the brand’s introduction into its sophisticated and high-end Roman savoir-faire. The suit has a slim-fit silhouette for a refined aesthetic, masterfully crafted with some of the most luxurious wool fabrics and finishes available, including sharkskin, birdseye and twill. Shot in Los Angeles, California by Gregory Harris, the campaign images with Armie Hammer represent the true elegant, yet modern style of Brioni. The suit is available at Brioni boutiques across the globe and at the brand’s website. For more information, please visit the website by clicking here. All images courtesy of Brioni.
Related Articles
Dior Spa Splendido Is A New Luxurious Escape In Portofino
Experience ultimate luxury at Dior Spa Splendido in Portofino, opening June 2025 at the iconic Splendido, A Belmond Hotel.
Binance Sets a Goal of Financial Literacy and Equality for Women in Crypto
Women are shaping the future of crypto! Binance is leading initiatives to empower women in Web3, breaking barriers and driving inclusion.
Haute Living Celebrates Michael Mina At Bourbon Steak Las Vegas
Haute Living celebrates Michael Mina with an intimate dinner presented by Simon Family Estate at Bourbon Steak Las Vegas.
Unstoppable – An Exclusive Interview With SottoPelle® CEO CarolAnn Tutera
Discover how CarolAnn Tutera pioneered bioidentical hormone therapy, leading SottoPelle® to revolutionize aging and wellness.
The Alchemist of Gems: Ara Vartanian’s Unique Approach To Design
Few designers bring the same level of passion, innovation, and personal connection to their craft as Ara Vartanian.
Every Trench Coat You Need This Spring
Tis the season of trench coats—whether they are traditional or more modern. Ahead, we’ve put together the best trench coats for spring 2025.
Latest Stories
Trending Articles
Related Articles
Dior Spa Splendido Is A New Luxurious Escape In Portofino
Experience ultimate luxury at Dior Spa Splendido in Portofino, opening June 2025 at the iconic Splendido, A Belmond Hotel.
Binance Sets a Goal of Financial Literacy and Equality for Women in Crypto
Women are shaping the future of crypto! Binance is leading initiatives to empower women in Web3, breaking barriers and driving inclusion.
Haute Living Celebrates Michael Mina At Bourbon Steak Las Vegas
Haute Living celebrates Michael Mina with an intimate dinner presented by Simon Family Estate at Bourbon Steak Las Vegas.
Unstoppable – An Exclusive Interview With SottoPelle® CEO CarolAnn Tutera
Discover how CarolAnn Tutera pioneered bioidentical hormone therapy, leading SottoPelle® to revolutionize aging and wellness.
The Alchemist of Gems: Ara Vartanian’s Unique Approach To Design
Few designers bring the same level of passion, innovation, and personal connection to their craft as Ara Vartanian.
Every Trench Coat You Need This Spring
Tis the season of trench coats—whether they are traditional or more modern. Ahead, we’ve put together the best trench coats for spring 2025.
Subscribe to Haute Living
Receive Our Magazine Directly at Your Doorstep
Embark on a journey of luxury and elegance with Haute Living magazine. Subscribe now and have every issue conveniently delivered to your home. Experience the pinnacle of lifestyle, culture, and sophistication through our pages.


Haute Black Membership
Your Gateway to Extraordinary Experiences
Join Haute Black and unlock access to the world's most prestigious luxury events